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TrustYou launches extensive partner program TrustYou Connect offering free guest feedback solutions

With TrustYou Connect eCommerce partners can help their hotel clients to positively influence every stage of the guest journey and improve guest experiences.

MUNICH – TrustYou announces the launch of TrustYou Connect allowing eCommerce providers like PMS, CRM, IBE, RMS, OTA, and GDS to integrate TrustYou’s guest feedback platform. More than 20 partners worldwide such as FASTBOOKING, Cloudbeds and eRevMax have already integrated with TrustYou Connect to offer guest feedback solutions to thousands of hotels across the globe. 

As hotel guest information is often disconnected from guest feedback, hotels and hotel solution providers have only limited or no insights about their guests. With TrustYou Connect eCommerce partners can help their hotel clients to positively influence every stage of the guest journey and improve guest experiences.

Laurent Leca, Vice President Product at FASTBOOKING says: "Reviews are essential for travelers when booking a hotel online and TrustYou Connect has proven to be the ideal addition to our hotel e-commerce solution when it comes to feedback. Since we started to connect with TrustYou and integrated TrustYou Stars and Meta-Review in our platform,  we have seen great improvements among our hotel clients with regards to review volume, their online presence and attractiveness to travelers." 

The TrustYou guest feedback platform influences every stage of the guest journey. First, Partners get access to TrustYou Meta-Reviews to integrate into brand.com hotel websites for free to boost direct bookings. Meta-Reviews are impacting hotel bookings on scale by being displayed on hundreds of sites worldwide, including Google, KAYAK, Hotels.com, and Skyscanner. Second, Connect partners can offer their hotels TrustYou Messaging, a real-time communication solution with their guests which enhances the guest experience and helps to prevent negative reviews.  Finally, partners integrate TrustYou Stars light, the leading guest satisfaction survey solution for the travel industry, for free. The survey solution collects post-stay feedback and provides guest insights that improve hotel operations. The collected feedback directly influences TrustYou Meta-Reviews and can also be published on Google which in turn might positively impact hotels’ search rankings. 

Michael Menzel, VP Strategic Partnerships at TrustYou, adds: “TrustYou Connect proposes a high value to partners and their hotel clients. The new possibility of connecting hotel guest information with guest feedback and thereby offer a wider set of data points helps hoteliers to get the full picture, influence booking decisions and improve their hotel product.”

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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