Latest News
HomeRegional NewsAfricaValue Retail showcased two innovative tourism partnerships at ITB Berlin
Online travel

Value Retail showcased two innovative tourism partnerships at ITB Berlin

Online Travel Training is a eLearning platform for the tourism industry, which provides the largest number of courses designed by experts in the industry.

Value Retail is set to become the first ever retailer to offer travel and tourism partners Online Travel Training. This will help travel partners discover everything the Collection of Villages has to offer their clients in a dynamic, streamlined and efficient way.

Online Travel Training is a eLearning platform for the tourism industry, which provides the largest number of courses designed by experts in the industry. Training will be available on ChicOutletShopping.com in 10 languages, and will educate travel partners on:

  • The experience awaiting guests in the Villages
  • The full range of services and amenities available to their clients at each Village
  • How to book and sell Shopping Packages to the Villages
  • The new Village in China, Suzhou Village
  • Business Tourism (MICE) opportunities The first module of the training programme will be launched at ITB on 4 March, where visitors to the Value Retail stand can discover and trial the innovative new tool for themselves.

Julia Feuell, Managing Director of Online Travel Training, says, “Online Travel Training promises to enhance the luxurious Value Retail Village experience using cutting edge digital marketing technology for both the travel and tourism agents it works with, and its guests from around the world.”

The first outlet group to partner with Ctrip
In another pioneering partnership, Value Retail has become the first operator of outlet shopping destinations in the world to sign an agreement with Ctrip, the top online travel agency inChina. Ctrip – which accounts for 50% of the total online travel service market inChina – offers hotel reservations, airline tickets and package tours to business and leisure travellers inChina, and provides travel services to more than 90 million travellers via both online and traditional channels.

This new partnership will make the experience at the Collection of Villages accessible to an even wider Chinese audience in a way that supports and facilitates their individual travel needs, so they can easily incorporate a visit to one of the Villages into their travel itinerary.

Ian Stazicker, Group Tourism Director – Value Retail, says, “Value Retail and Ctrip are natural partners, as we are both committed to creating exceptional experiences for Chinese tourists toEurope. The Collection of Villages in Europe are very popular destinations for Chinese tourists, and this new alliance with Ctrip will make the luxury Village experience more accessible for our Chinese guests than ever before.”

ITB Berlin will be the inaugural event for Elise Guingand, who was recently appointedTourism Manager – International Markets. Most recently, Elise – who is French, and speaks English, Spanish and Russian – worked as Marketing Sales Manager and Key Account Manager for Global Blue, and previously worked for BNP Paribas.

Co-Founder & Managing Director - Travel Media Applications | Website | + Posts

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

20/06/2024
19/06/2024
18/06/2024
17/06/2024
14/06/2024
13/06/2024