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Future Market Insights Bytes: The driving factors boosting the tourism security market

On the evening of 14 July 2016, a 19-tonne cargo truck was deliberately driven into crowds of people celebrating Bastille Day on the Promenade des Anglais in Nice, France, resulting in the deaths of 86 people and the injury of 434 others. The driver was Mohamed Lahouaiej-Bouhlel, a Tunisian living in France

Travellers’ least anticipated basic necessities are safety and security. In order to address safety concerns at popular tourist destinations, hotels, restaurants, theme parks, and historical sites use private security organisations and police security services.

As per the latest findings of Future Market Insights, Tourism Security Market is estimated at US$ 4,941.8 million in 2023 and is expected to be around US$ 11,378.2 million by 2033 with a CAGR of 8.7% during the forecast period.

2018 to 2022 Tourism Security Market outlook compared to 2023 to 2033

Any government looking to generate foreign revenue and increase its worldwide appeal must look no farther than the tourism sector, which has grown to be a significant global industry. WTO tourism stats show that a record 117 million foreign visitors arrived worldwide in Q1 2022. Compared to the prior year, there were around 76 million more tourists who travelled abroad in the same quarter. To ensure that visitors have a pleasurable and trouble-free experience, safety and security are essential.

All facets of human life are, unfortunately, impacted by global problems like terrorism, regional conflicts, civil wars, natural calamities, diseases, and pandemics. It was only natural that even the security of tourists would be seriously jeopardised by them.

Travellers’ least anticipated basic necessities are safety and security. In order to address safety concerns at popular tourist destinations, hotels, restaurants, theme parks, and historical sites use private security organisations and police security services. The largest source of the economy’s market is the tourism industry. The travel and tourism business must pay more attention to safety, security, and assurance of safe travel. Additionally, a tourist destination’s ability to provide a safe and secure atmosphere for visitors will determine its success.

Rise in Income Levels of Developing Nations Along with Political Instability Regulates the Need for Tourism Security Services.

Today’s expanding middle class in countries like China, India, Brazil, and Mexico, as well as limited social strata, are two of the key factors pushing the necessity for tourism security. This is directly related to higher disposable incomes in many nations as a result of rapid economic expansion.

Around the world, tourism is progressively spreading to more and more nations. This implies that the emerging nations are also becoming sought-after travel destinations. A significant part of their entire growth strategy is tourism. There is a potential that visitors will feel less secure in these countries and will choose some type of tourism protection.

Tourism Security Market- Restrains

With the Emergence of Online Channels, Rise in the Count of Cyber-Attack Poses a great Threat for the Growth of the Industry
The biggest threat to tourism security is not a physical one, but rather a virtual one. Today, cyber security is just as important to us as other types of security. Computers and the Internet drive the whole travel and tourism sector. Billing, room occupancy, flight patterns, bus schedules, room service, credit card payments, and everything else in between are all handled by computers. All this initially began as cybercrime, or identity theft, data breaches has now developed into cyberterrorism. If such an attack ever occurs, the majority of tourist sites will be badly unprepared and might lead to the downfall of the entire industry.

Surge in Middle Class Population is Likely to Facilitate the Growth of Tourism Security Market
International security and safety regulations have undergone tremendous change since the beginning of the century, particularly for the tourism sector. Terrorism and conflict have expanded in scope in the age of globalization; now they even threaten tourists, travelers, and journalists.

Earlier, travel was considered to be a luxury but nowadays with the increase in income levels amongst the middle-class population of the developing and underdeveloped nation, the profile of international travel has also been altered. As per the recent studies, middle class is expected to reach 4.9 billion by 2030.

Any place could suffer greatly from terrorist threats or tragic occurrences, but a tourist attraction is especially likely to see a drop in the number of foreign tourists. The horrific incidents in France have raised important issues regarding how to handle this worldwide menace. Other terrorist acts that took place in Thailand, Egypt, and Tunisia also had a detrimental effect on travel. Henceforth, in the near future, there must be proper measures for crisis management. Travelers may also experience problems with transportation insecurity, which is frequently brought on by terrorist attacks in airports and on trains. All these reasons will certainly lead to significant positive trends in the long run.

Category Wise Insights

Tourism Safety and Security Issues are the Most Common
In the past few years, tourism industry has witnessed a sharp rise in safety and security concerns. Security is the set of measures taken to guard against hostile actions that aim to inflict significant harm and the greatest economic disruption, such as criminal conduct, an attack, espionage, or destruction. When we talk about safety, we mean the steps taken to prevent customers and workers in the sector from being exposed to situations where they can feel personally in risk due to criminal outbreaks and accidents. Security events typically have a negative and complicated effect on the tourism sector, the destination, the native communities, and the travelers.

International Tourist Type is More Prone to Security Threats while Travelling
In January-March 2022, many popular destinations observed three times more number of international arrivals as compared to 2021 reflecting the ongoing recovery of the outbound tourism sector. Although, tourism security focuses on both local as well as international travelers but due to low awareness levels the international tourists are more prone to the harm caused by various channels. Various stakeholders such as governments, NGOs, media etc., are involved in providing quality experiences.

Online Booking Channels are More Likely to be Preferred by the Tourists
The travel and tourism industries have always been impacted by infrastructure and technology developments. Thus, the concept of smart tourism eventually emerged. This strategy included the use of smart devices and smart payments and began with the development of smart cities as the very first step. This also affected consumer demand and visitor behaviour, which had an impact on the entire business.

Due to the ease in booking and availability through online platforms, tourism has increased in popularity. People who want to bypass the time-consuming, expensive, and unpleasant procedure of purchasing tickets in person are increasingly turning to online booking. Since online booking allows for a simple, hassle-free digital payment transfer, as well as live tracking and improved security, payments are also quick and simple for travellers or mobile application platforms. Online booking is becoming increasingly popular all around the world since travellers can use the internet to research and compare information on trip destinations, hotels, restaurants, and other factors.

Comparative Landscape

Safety and Security concerns have always been important for the customers as well as the social reputation of the countries. In order to obtain a competitive edge in the market, the major players in the tourist security sector are rapidly expanding their product offering by giving significant discounts, new tour destinations and packages, and security assurance.

For instance, some of the key players such as Olive Group, Triple Canopy, Control Risks, United Healthcare Global, MEDEX Global Solutions etc., have significantly benefited from the global expanding tourism industry. Furthermore, the government officials of various nations are also contributing by framing policies and initiating campaigns or collaborations to provide aid to these companies.

 

Co-Founder & Chief Editor - TravelDailyNews Media Network | Website | + Posts

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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