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Less than 2% worry about what they look like in a bikini

Brits ditch holiday crash diets reports Directline Holidays

A recent study carried out by popular online travel agent Directline Holidays reveals the pre-holiday diet is dead. Only 5% of over 500 surveyed admitted crash dieting before a holiday and less than 2% are worried about how they look in a bikini. Holidaymakers are instead opting to get in shape over a sensible period of time before their …

A recent study carried out by popular online travel agent Directline Holidays reveals the pre-holiday diet is dead. Only 5% of over 500 surveyed admitted crash dieting before a holiday and less than 2% are worried about how they look in a bikini.

Holidaymakers are instead opting to get in shape over a sensible period of time before their holidays.

Commenting on this report Directline Holidays travel expert Gary Mayes said: “It looks like a speedy svelte look is no longer fashionable as people cotton on to the damage of dangerous diets. Our survey reveals whilst women are more body conscious than men, most Brits are taking a more sensible approach by getting in shape over a longer period of time before going away.”

Crash diets can weaken the immune system and increase risks of dehydration – most holidaymakers will be keen to avoid both of these. 

“Nowadays most women recognise that taking a longer approach to getting in shape not only means you are more likely to stay slim, but it’s also more enjoyable,” explains Rachael Woolston, founder of FitBitch Boot Camps. “After all, who wants to restrict their diet to juices and egg white omelettes when you can drop over a dress size by eating whatever you want but in smaller amounts combined with exercise?”

These results are taken from 500 people surveyed by Bristol based news agency One Poll in June 2012.

Theodore Koumelis
Co-Founder & Managing Director - Travel Media Applications | Website

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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