This report takes into account that business-to-business exhibitions are versatile and serve many business objectives. It lists 99 reasons why
This report, Best Practices for Exhibit Booth Design – for Companies of All Sizes, provides advice on best practices to
The most popular way exhibitors evaluate exhibiting is using one or more intermediate, performance metrics, which track activities that precede
Exhibition industry sees highest quarterly increase in eight years. 2015 Q1 marked the 19th consecutive quarter of year-on-year growth. While
Nearly all (98 percent) of young exhibitors find that exhibitions deliver unique value that cannot be fulfilled by other marketing
The overall CEIR index is forecast to grow at a relatively robust rate of 2.8%, a full percentage point higher
Insights on how business-to-business exhibition organizers are using data analytics today. Most business-to-business exhibition organizers are jumping into the analytics
This report shows that among organizations that participate in business-to-business exhibitions, the average marketing budget allocation for these exhibitions is
Online survey results are based on a study conducted by CEIR this fall, polling a sampling of exhibitors from lists
The new CEIR report reviews essential disengagement techniques to enable exhibit staff to effectively and positively conclude conversations with attendees.