As the voice of the spa industry, the International SPA Association is forecasting customization as one of the hottest trends of 2009. "In this economy, people are watching their money, plain and simple. Spa professionals are listening to the needs of customers and creating specialized treatments. Whether it’s a 30-minute pick-me-up massage on a lunch hour, or soothing those worked-to-the-bone Wi-Fi fingers, it’s all about meeting the demands of consumers," says ISPA President Lynne McNees…
As the voice of the spa industry, the International SPA Association is forecasting customization as one of the hottest trends of 2009. "In this economy, people are watching their money, plain and simple. Spa professionals are listening to the needs of customers and creating specialized treatments. Whether it’s a 30-minute pick-me-up massage on a lunch hour, or soothing those worked-to-the-bone Wi-Fi fingers, it’s all about meeting the demands of consumers," says ISPA President Lynne McNees.
– Customized Treatments: In addition to 30-minute facials and massages, spas are listening to the demands and desires of their customers. So whether you’re looking to combine a series of treatments or have one tailored to fit your needs (i.e., Wi-Fi massage), talk to your spa about how it can best fit into your lifestyle.
– Mind, Body & Spirit: Consumers are looking to spas to recharge not only their body, but their spirit and mind as well. Many spas are increasing self-discovery services like ropes courses, art classes and other learning activities that help consumers to stop, be still and focus on themselves.
– Family-friendly Resort Spas: In an era where we’re all moving at warp speed, more and more people are looking for spas that cater to families. These spas are responding to the need for families to communicate and spend time together, whether it’s flying through the air on a trapeze or attending family yoga.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
