Members of the American Hotel & Lodging Association (AH&LA) can pre-authenticate for .travel, a new top level domain…
Members of the American Hotel & Lodging Association (AH&LA) can pre-authenticate for .travel, a new top level domain and the only custom-made search engine for the travel and tourism industry. This industry-sponsored and industry-restricted domain offers AH&LA members enhanced access between consumers and suppliers, and more.
Only legitimate travel organizations will be allowed to use the .travel domain name, ensuring those names are seen as a more secure place to do business on the Internet and virtually reduce problems such as trademark infringement and cyber squatting. In addition, a .travel name registration also provides for a listing in the industry-exclusive directory of travel products and services. The .travel directory provides AH&LA members, as well as consumers, with a precision search tool that is designed to drive traffic to their business.
This new one-of-a-kind domain is a powerful marketing tool and will provide AH&LA members with the opportunity to expand their outreach and to capitalize on the power of the Internet as a sales tool, said AH&LA President and CEO Joseph A. McInerney, CHA.
The pre-authentication and pre-registration period is through August 26.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
