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Voila Hotel Rewards, the world’s loyalty program for independent hotels, announced the expansion of its presence in South America with the launch of the Deville Star Club loyalty program.
“We are extremely pleased with the current demand for VOILA Hotel Rewards in Brazil and are thrilled to offer members the opportunity to earn points and enjoy rewards with the Deville Hotel Chain,” said Gabi Kool, senior vice president and managing director of VOILA Hotel Rewards. “Brazil is a vital part of our global network and we are proud to be adding even more exciting hotel destinations for our members.”
Since opening their first location in 1974, the Deville Hotel Chain has grown to become one of Brazil’s largest hotel groups, offering a range of four- and five-star hotels in major cities. Currently, the Deville Hotel Chain includes the Sao Paulo Airport Marriott Hotel, Deville Porto Alegre Aeroporto, Deville Curitiba, Deville Maringa, Deville Cuiaba, Deville Express Florianopolis, Deville Express Cascavel, Deville Express Guaira, and Deville Salvador.
“VOILA Hotel Rewards further enhances and complements the high level of service we provide guests,” said Jayme Canet Neto, director-president of Deville Hotels. “Today’s guest expects to be rewarded for his or her loyalty and we are pleased to join the VOILA Hotel Rewards network and be a vital part of their expansion within the region.”
VOILA Hotel Rewards has built a reputation as an award-winning loyalty program for independent hotels, giving members the opportunity to earn points and enjoy complimentary reward stays at more than 250 four- and five-star independent hotels and luxury brands around the globe.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
