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BCD Meetings & Incentives announced that it has launched its Production and Creative Services offering in the EMEA Region. Following exceptional growth in demand for such services within the UK and Ireland, this latest expansion lays the foundation for harmonisation of its service across EMEA.
Robin Smith, Managing Director for BCD M&I in the UK & Ireland, confirmed that Kate Braxton has been appointed as Vice President, Production & Creative Services to spearhead the development within the EMEA region.
Commenting on the move, Smith remarked: “BCD M&I has seen a year-on-year growth of clients using its Production & Creative Services since their introduction to the UK and Ireland region 6 years ago. We have an in-house Creative Suite which covers all aspects of video production, creative design, web design and multimedia. Our Production & Creative Services and Logistics teams work closely together on each event which ultimately means our clients get a more comprehensive and cost effective service”.
Shaun Casey Managing Director of BCD M&I, EMEA, welcomed the new service recognising the benefits to both existing and new clients, stating: “With offices in key European locations, including Belgium, France, Germany, The Netherlands, Nordics, Spain and Portgual, where to date client’s have predominantly been supported on logistics management, a great opportunity exists to introduce them to Production & Creative Services”.
Smith added: “BCD M&I has global aspirations and has ambitions to double in size over the next 3 years. This will be achieved by both organic growth and acquisitions, with our client needs very much in mind. We have seen the progressive trend of clients requiring the benefits derived from a global ‘one-stop shop’ agency. Our ambition is to fulfill this requirement and the introduction of Production & Creative Services in the EMEA region brings us one step closer with standardised service in two main regions of the BCD M&I organisation.”
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