Carlson Wagonlit Travel (CWT) announced an alliance with RBC Royal Bank (RBC) to become the…
Carlson Wagonlit Travel (CWT) announced an alliance with RBC Royal Bank (RBC) to become the exclusive travel sponsor for RBC Rewards. In this role, CWT will be the only travel agency issuing additional bonus points to all RBC Rewards cardholders when they purchase travel at any CWT travel agency across Canada.
Being selected by RBC is a tremendous accomplishment for CWT, said Bill McLean, Executive Vice President & General Manager, CWT Canada. This opportunity positions us for incredible growth in the coming years. I also consider it an honour for our firm to be chosen by Canada`s most respected company.
In addition to double and triple point earning opportunities, RBC Rewards cardholders who book travel through CWT can also save hundreds of dollars on their next vacation when choosing a CWT Vacation Club holiday, a collection of hand-picked resorts, cruises and tours offering significant savings and value added VIP amenities with the travel industry`s most prominent travel suppliers.
We wanted to give our cardholders new opportunities to earn additional RBC Rewards points, said Andrew Mitchell, RBC`s senior manager, Loyalty Programs. We teamed up with Carlson Wagonlit because of their similar strong customer service commitment.
CWT and RBC Rewards are also launching a new consumer travel website designed exclusively for RBC Rewards cardholders. The new site will provide cardholders with easy online access to availability, pricing and bookings. Each online booking is integrated with a local CWT location, providing the cardholder with the convenience of online shopping and the personalized customer service support of CWT`s 200 retail stores.
Our associate partners and branches are absolutely delighted with our approach. It is a perfect illustration of a click and mortar model which ultimately provides the customer with the best of both worlds, said Michael Thompsona, Vice President, Marketing and Associates, CWT Canada.
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