The section will feature a wide-ranging programme of activities covering topics such as the Smart Destination Platform, European funds and Artificial Intelligence.
MADRID – FITUR Know-How & Export, organised by SEGITTUR and FITUR, in collaboration with ICEX España Exportación e Inversiones, returns to the International Tourism Trade Fair to take an in-depth look at current technological developments in the tourism industry. The Smart Destination Platform, the role of European funds in the digital transformation of the tourism sector and Artificial Intelligence will be the core themes of the 12th edition of FITUR Know-How & Export, taking place from 24 to 26 January 2024.
More than 40 exhibiting companies with technological solutions for the transformation of destinations will be addressing these issues, with references to other key aspects such as sustainability, agricultural experiences or good practices in SDGs in the sector as a result of the working group of the United Nations Global Compact.
In addition, the section will recognise the most innovative solutions for the tourism sector developed with Artificial Intelligence through the presentation on 25 January of the 1st “The IA for Tourism Awards 2024”, for which 18 nominations have been received.
FITUR Know-How & Export offers a unique opportunity to share knowledge, in which participating companies will have access to a full programme of activities.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
