Its new slogan, “Be Different. Live the Authentic,” reflects the unique experience the company offers on its Cuban and Eastern Mediterranean cruises.
PIRAEUS, GREECE – Celestyal Cruises, the only home porting cruise operator in Greece and the preeminent cruise line for Cuba, the Greek Islands and Turkey, announced its new slogan, “Be Different. Live the Authentic,” which reflects the unique experience the company offers on its Cuban and Eastern Mediterranean cruises.
Celestyal Cruises invites its passengers to an authentic ethnic immersion in the Aegean and Cuba as, with its medium-sized vessels, the company can offer unique itineraries that combine the well-known and more secluded ports while on board it can offer a cozy “deep dive” into each region’s culture. Travelling with Celestyal Cruises in the Aegean, passengers can experience an authentic Greek immersion onboard while visiting Mykonos and Santorini, as well as lesser-known islands such as Patmos or Milos; in Cuba, Celestyal Cruises is one of the few cruise lines that takes passengers around Cuba to four unique ports of call while offering them an authentic immersion in Cuban culture during their 8-day (7-night) journey. In both the Aegean and in Cuba, Celestyal Cruises brings authenticity to life with its four key pillars: its destinations, its enogastronomy, its onboard entertainment and its cultural excursions.
“Talking to people in the industry, it has become very clear that our offer is truly unique, and with our new slogan we want to be equally bold and proud when communicating our brand proposition,” said Celestyal Cruises Director of Marketing Salomi Pnevmatikou. “We believe ‘Be Different. Live the Authentic.’ is the perfect expression of who we are and the unique authentic experience we provide to our passengers.”’
“At Celestyal Cruises, we continue to distinguish ourselves by providing our passengers with authentic experiences in every region where we sail,” said Celestyal Cruises CEO Kyriakos Anastassiadis. “Our new slogan communicates our core message, that we are different from every other cruise line, and it does so with boldness and clarity. We invite travelers looking for something singular to sail with us, to Be Different’ and ‘Live the Authentic.’ in Cuba, in Greece, across the Aegean and beyond.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.