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Hainan Airlines, the exclusive Skytrax 5-star airline in mainland China, has added Greece and Cyprus to the countries where Discover the World Marketing handles its sales and marketing development. Discover already represents this airline in France, Italy and the United Kingdom.
"We selected Discover in Greece and Cyprus because we were already familiar with the company," said Hainan Airlines Marketing Director Hou Wei. "Discover has the expertise in the marine sector as well as maintaining a neutral non-compete position in these new territories, which is what we wanted and needed."
"Discover has been a partner with Hainan Airlines since early 2010, so we are very familiar with their modern aircraft, excellent service reputation and extensive and constantly expanding network based in important Asian markets," said Jenny Adams, CEO of Discover the World Marketing. "We will continue to expand the airline’s awareness and increase sales through our extensive network of travel partners with the work done by our fine Discover offices headed by the travel industry’s extremely knowledgeable Dino Frantzeskakis and Giovanna Dietl in Greece and Cyprus."
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
