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Sabre re-signs full content deals with EMEA airlines

New full-content travel marketing agreements have been re-signed by Sabre Travel Network with 13 airlines operating from Europe, Africa and the Middle East, bringing to 343 the number of airlines whose full range of…

New full-content travel marketing agreements have been re-signed by Sabre Travel Network with 13 airlines operating from Europe, Africa and the Middle East, bringing to 343 the number of airlines whose full range of published fares and inventory are available to all traditional and Internet-based travel agencies using the Sabre global distribution system (GDS). This includes published fares that the airlines sell through any third-party Web site or their own Web site and reservations offices.



The most recent agreements, known as travel marketing agreements (TMAs) to better reflect the marketing approach and services of the new agreements, have been signed with Air Algeria, Air Austral, Air Berlin, Air Europa, Air Malta, Arkefly, Condor, Croatia, Ethiopian Airlines, Malev Hungarian Airlines, Polish Airlines, Syrian Arab Airlines and Tunisair.



The TMAs also protect Sabre Connected travel agencies from any surcharges or service fees that the airlines may implement. They also provide more stability to the market since all the TMAs extend the standard rolling 30 day agreement in the previous participating carrier agreements to one year or more.



Five other airlines, Zanair, KDAvia, Antrak Air Ghana, Zambian Airways and Zambian Skyways have started distributing through the Sabre GDS for the first time.

Co-Founder & Managing Director - Travel Media Applications | Website | + Posts

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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