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StarCite, Inc. and MeetingsIn announced a partnership in which StarCite’s eRFP technology will be available to meeting planners using MeetingsIn.com. As a result, MeetingsIn customers, mostly booking small meetings, will have access to an extensive supplier database and leading supplier "search, compare and eRFP" solutions. Hotels and meetings facilities will be able to increase visibility to meetings buyers as MeetingsIn powers sites in various markets around the world.
MeetingsIn will also help introduce StarCite’s enterprise meetings management platform to international organizations that are ready to expand to a strategic meetings management program. StarCite is the leading provider of Web-based solutions to strategically manage corporate meetings and events. MeetingsIn is an international global online leader providing connections between participating suppliers and independent meeting planners and is a public channel enabling search for meetings venues.
"MeetingsIn has a strong foothold and valuable experience in the area of international group business. Hotels that increase their visibility by participating in the StarCite Global Online Marketplace and MeetingsIn have the opportunity to benefit through increased sales leads, bookings and revenue," said David O’Donohoe, Senior Vice President, Global Supplier Sales and Operations, StarCite. "Suppliers who subscribe to enhanced content on StarCite and MeetingsIn have an increased opportunity to drive business on a global basis."
"MeetingsIn has a well-established and growing network of international buyers that are moving toward adoption of strategic meetings management programs," O’Donohoe added. "StarCite has experienced high velocity growth in the global corporate market. This partnership has the potential to further accelerate the deployment of StarCite technology worldwide."
Ian Quartermaine, Founder and CEO of MeetingsIn said, "The small meetings market represents a significant opportunity. Those that book small meetings are often not full-time meeting planners and are less familiar with online sourcing tools such as StarCite’s world-class meetings management solutions which enjoy widespread adoption in the corporate and supplier world."
He added, "By partnering with StarCite, we can now provide these meeting buyers with a similar search and compare RFP functionality used by corporate meeting planners. Our global ‘Search. Book. Meet’ strategy is helping buyers easily generate and manage small meetings and provides meetings facilities with sales leads and a direct channel to a valuable source of business. We will be offering venues the opportunity to increase their visibility by listing their facilities with rich media content and a variety of special offers and promotions. "
StarCite and MeetingsIn plan to launch the new connectivity early in 2011.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
