The agreement places a special focus on improving public policy and management models for tourism development and promotion, as well as supporting strategic alliances within the framework of marketing and investment in Arab countries to foster economic progress and job creation.
UNWTO Secretary-General Taleb Rifai and Casa Árabe Director General Eduardo López Busquets have signed a Memorandum of Understanding to promote sustainable tourism development and strengthening institutional capacity in Arab countries (Madrid, 10 June 2013).
Signed at UNWTO headquarters in Madrid, the Memorandum furthers cooperation between UNWTO and Casa Árabe in common interest areas, including sustainable tourism and institutional capacity building aimed towards socioeconomic growth and poverty alleviation.
The agreement places a special focus on improving public policy and management models for tourism development and promotion, as well as supporting strategic alliances within the framework of marketing and investment in Arab countries to foster economic progress and job creation.
“This agreement is a positive step in developing tourism as an effective instrument for economic growth, inclusive development and environmental sustainability in the Arab world,” said UNWTO Secretary-General.
“Tourism development involves the expansion of trade between our societies at all levels: economic, cultural and sociopolitical, three dimensions that constitute the core work of Casa Árabe,” said Eduardo López Busquets, Director General of Casa Árabe.
Casa Árabe and its International Institute of Arab and Muslim World Studies is a consortium of Spain´s Ministry of Foreign Affairs and Cooperation, the Spanish Agency for International Development (AECID), the autonomous communities of Madrid and Andalusia and the town councils of Madrid and Cordoba. Its main goals include strengthening bilateral and multilateral policies and promoting economic, cultural and educational relations in the Arab and Muslim world.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
