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Paul Sumner

Communications Director Go Inspire Group

With over 30 years of experience, Paul Sumner is currently overseeing the creative and marketing teams at the Go Inspire Group in Leicester, Kettering and London. Working across retail, finance and government, Paul uses insight into customer objectives to provide new creative solutions and ideas for direct and digital campaigns.

Personalising direct mail: how to shake up marketing campaigns and heighten ROI

The average traveller now spends time browsing an average of 38 websites before making a purchase, so personalised marketing could

03/05/2024

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