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ALHI expands worldwide portfolio with an exceptional resort in Panama

Located in beautiful and lush Panama, situated between Costa Rica and Columbia, The Westin Playa Bonita Panama is ALHI’s only Member in Panama.

ORLANDO, FL – Associated Luxury Hotels International (ALHI), the leading worldwide independent Global Sales Organization (GSO) serving the North American Meetings and Incentive (M&I) marketplace, recently expanded its global portfolio with Bern Hotels & Resorts Panama’s exceptional The Westin Playa Bonita Panama in Panama City, Panama. The addition helps ALHI address the growing demand for M&I programs in Central America, and specifically Panama, according to ALHI President Jim Schultenover. ALHI now represents the resort to North American meeting professionals and executives interested in conducting meetings, conventions and/or incentive programs.

“Panama is a key hub between North, Central and South America, with very good access, and great appeal to Meeting & Incentive groups,” said Schultenover. “History has shown that our valued Accounts desire a luxury-level solution in this market, and the resort is an outstanding venue for Meeting & Incentive group programs of all sizes. Offering a stunning setting and a wealth and range of recreational options of tremendous appeal, it is a great addition to present to our Accounts. We added this resort because of our strong existing relationship with the established ownership group Bern Hotels & Resorts Panama, and because of the resort’s excellent management team, impressive dedication to serving group business, and the resort’s unique features and location. We look forward to sharing the details about this outstanding resort to our loyal Accounts in the Meetings and Incentive marketplace in North America.”

Located in beautiful and lush Panama, situated between Costa Rica and Columbia, The Westin Playa Bonita Panama is ALHI’s only Member in Panama. The luxurious beachfront oasis overlooks the tranquil blue waters of the Pacific Ocean and provides extraordinary views of the impressive nearby Panama Canal. Surrounded by lush tropical rainforests and offering one mile of private golden sand beach, the resort has 611 beautifully appointed guest rooms and suites. In addition, the resort offers 22 multi-purpose areas spanning over 65,000 square feet of sophisticated meeting and event space, which includes a beautiful 12,788-square-foot ballroom. All spaces offer high-speed Internet access, and the resort features a dedicated event team to oversee everything from custom menu creation and catering to state-of-the-art communications, entertainment and presentation systems.

In addition, the resort also features five restaurants, four bars, four beachfront pools, Sensory Spa by Clarins (with 16 treatment rooms), and a large fitness center. Area recreational options include exploring Punta Bruja Nature Reserve, fishing off of the islands of Las Perlas, visiting the ruins of Panama La Vieja, enjoying the vibrant urban hotspot of Casco Viejo, and watching whales out in the Pacific. The resort is just 20 minutes from downtown Panama City, and 22 miles to Tocumen International Airport (PTY).

The ALHI Global Sales Organization ( now provides one-call local access to the North American meetings & incentive (M&I) marketplace to over 250 luxury-level hotels and resorts around the world. ALHI’s portfolio now features more than 100 international hotel and resort options in 44 countries (including Panama), plus an Alliance with worldwide Destination Management Companies (DMCs) in over 100 destinations, and a variety of 23 luxury-level cruise ships (Norwegian Cruise Line, Regent Seven Seas Cruises and Oceania Cruises), to complement its extraordinary portfolio in the U.S., in order to best serve its Accounts with an impressive variety of solutions around the world. ALHI’s 170+ Four- and Five-Diamond/Star quality hotels and resorts in North America feature more than 115,000 rooms and 10 million square feet of function space.

ALHI is a member dues-funded Global Sales Organization, so there is no cost to the planning organization to access the ALHI GSO network with local professionals throughout the United States and Canada, providing valuable expertise, and ease of discussing viable options for programs.

Collectively ALHI is prepared to assist Accounts in the U.S. and Canada with their programs in the U.S.A. and over 90 other countries worldwide. ALHI provides a team of experienced and knowledgeable sales professionals for Account advocacy with full market one-call professional GSO sales assistance and access to their distinctive hotels, resorts, and venue resources for M&I programs of any size and scope worldwide.

ALHI helps Accounts best achieve their objectives and budgets, with distinctive venues, vital insights, and responsible service to enhance the ease and success of their programs.

Theodore Koumelis
Co-Founder & Managing Director - Travel Media Applications | Website

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.