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Malaysia’s Kuala Lumpur Convention Centre (the Centre), strategically located in the heart of the capital city, has clinched 17 more conferences for the city in the first four months of 2009.
The five international conferences between 2009 and 2014 are expected to attract 5,700 delegates and the seven regional conferences, 3,000 delegates between this year (2009) and 2011. The five national conferences, all in 2009, will see participation from 2,250 delegates.
Mr Peter Brokenshire, General Manager of Kuala Lumpur Convention Centre said, “The successful bids are a reflection of international and regional associations and meeting planners’ confidence in Malaysia as an attractive destination for business tourism, the country’s strong track record and more importantly, they are testimony to Malaysia’s excellent value for money proposition."
The World Economic Forum ranked Malaysia as the 4th most price competitive country in the world for travel and tourism in 2009, offering excellent price competitiveness with its low comparative hotel and fuel prices, low ticket taxes and airport charges plus a favourable tax regime.
Kuala Lumpur was also rated the most price competitive city by Swiss banking giant, UBS in 2008 and the country scored for having the cheapest Big Mac among 34 countries surveyed according to the latest Big Mac index published by The Economist in February 2009.
“In addition, Kuala Lumpur has evolved as a preferred international and regional meetings destination due in part to its strategic location in the heart of South East Asia, which is complimented with comprehensive and world-class infrastructure, professional service delivery and supporting infrastructure”, Mr Brokenshire added.
Mr Brokenshire also attributed Malaysia’s growing reputation in the business tourism industry to the efforts of Team Malaysia, comprising Malaysia Convention and Exhibition Bureau (MyCEB), Tourism Malaysia, Malaysia Airlines (MAS), Malaysia Airports Holdings Berhad (MAHB), Kuala Lumpur City Hall (DBKL) and the Kuala Lumpur Convention Centre in promoting Malaysia and Kuala Lumpur as the destination of choice for business tourism.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
