Mash Media joins Meeting the World’s content partners to bring unique destination insight to even more international meeting planners.
SCOTTSDALE, ARIZONA – MeetingsIn and Meeting the World, which deliver insight and inspiration to travel and meetings professionals, have announced a strategic content partnership with major meetings industry publisher Mash Media that will see the group further extending the global distribution of its online video channel.
As the leading publisher of magazines and directories for the global conference, meetings, event and exhibition sectors, Mash Media gives Meeting the World a powerful window into the international meeting planning community.
Mash Media’s flagship meetings magazines, Conference & Meeting World and the award-winning Conference News, have a strong online and social media presence that aligns closely with Meeting the World’s own ethos, and allows both brands to extend their reach within the increasingly important digital space.
Meeting the World’s team of travel and meetings experts have become renowned for producing high-quality and in-depth video reports from destinations across the globe, which are designed to save travel and meetings planners time and money, and help them create better meetings. Thanks to the partnership with Mash Media, these video reports will now be distributed to a rapidly growing community of international meeting planners. The agreement will also see Mash Media putting its experienced sales force behind Meeting the World’s offering.
Commenting on the partnership, Mash Media’s Managing Editor for the conference division, Paul Colston said: “Video is becoming an increasingly important medium for online audiences, and a lot of traditional publishers have been struggling to come to terms with it. Meeting the World’s content will allow our community of meeting professionals to benefit from high-quality video insight into destinations from a professional meetings planner’s perspective, without getting on a plane. And in today’s budget-consious business climate, that’s a very strong proposition. The content will provide inspiration and insights to drive future bookings and better events. We will also be working closely with Meeting the World’s team of experienced video production people to extend our own capabilities in this area.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
