After a record 2013, spend set to increase a further 4.2%; Government commits to another £90 million for GREAT campaign.
Buckingham Palace the top attraction for majority of tourists in study; A big night out in Newcastle and a Premier
Tourism economy set to grow 3.8% per annum – faster than manufacturing, construction and retail. Currently worth £127bn and growing
10% more international holiday visitors go to the theatre than live sport events; Theatre tourists splash £2.7 billion when in
6.5m music tourists, £2.2bn total spending. Music tourism provides a massive boost to the UK’s nations, regions and local economies,
Record visitor spending of £11.2 billion in first 7 months of 2013; For every £1 spent by VisitBritain overseas, £19
Shopping-inspired Brazilians are the largest BRIC market for holiday visits to the UK, the biggest outside Europe after US, Australia
Overall there were 8.9 million visits from overseas during July, August and September 2012. 685,000 visits of these visits were
8.9 million visits a year involve Britain’s castles and historic houses - nearly 30% of all overseas visits. In a
The partnership launches with a co-branded marketing campaign ‘Flying in the face of ordinary to Britain’ on 02 September 2013,