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HomeColumnsYour Business ChannelUK auto manufacturer paves the way to a new kind of Twitter marketing strategy

UK auto manufacturer paves the way to a new kind of Twitter marketing strategy

  • While many corporates have been slow to adapt to the new world of online social marketing, a few are leading the way
  • In a new business TV show, Hilary Topper discusses some exemplary corporate social marketing strategies

While the big business news about the web 2.0 revolution and the exciting new possibilities it creates for marketing small business, in a few cases it is large companies that are leading the way.

According to social marketing expert Hilary Topper of HJMT Communications, UK car manufacturer Land Rover are a case in point.

The brand has recently rolled out an innovative Twitter marketing strategy to build buzz about their new range. Watch Topper’s free show right here to find out more.

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Co-Founder & Managing Director - Travel Media Applications | Website | + Posts

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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