Both new hires will report directly to Andy Baker, Suntransfers’ Global B2B Director.
BARCELONA – Suntransfers, one of Europe’s leading providers of B2B and B2C ground transportation services to the travel and holiday industry, has boosted its sales team with the appointment of two experienced travel industry leaders, Keeley Leck and Amedeo Rizzi.
Keeley Leck joins as head of sales for Northern Europe while Amedeo Rizzi will head up sales in Southern Europe. Both new hires will report directly to Andy Baker, Suntransfers’ Global B2B Director.
Keeley joins Suntransfers from Spanish-based global bedbank, Smyrooms, which is part of Grupo Viajes El Corte Inglés, where she led sales for the UK, Ireland, and Nordics. During her impressive 20 plus year career, she has worked with a diverse range of companies including HolidayTaxis, Youtravel and Medhotels, and developed sales and management expertise in retail, bedbanks and ground transportation.
Amedeo joins Suntransfers from global attraction pass tech giant, Go City. In a career spanning over 17 years, Amedeo has held managerial roles in business development, operations, and sales, notably at tour operator, Axis & Globe Travel, where he was responsible for leading sales teams throughout Europe.
“I am delighted to welcome the “dynamic duo” of Keeley and Amedeo to the Suntransfers team. Together, they bring a combined total of over 35 years’ experience in a wide variety of travel industry sales and management disciplines to Suntransfers,” said Andy Baker, Suntransfers’ Global B2B Director. “I am confident they will make an immediate impact, and their expert contribution will be invaluable in growing the company’s B2B distribution throughout the UK and Europe.”
He continued, “Keeley and Amedeo are the first of several key appointments Suntransfers will be announcing over the coming months in response to a record start to the year for our business.”
“They’re joining Suntransfers as we celebrate our 15 th anniversary and at a pivotal, and positive, point in the company’s development. Not only are bookings reaching pre-pandemic levels, but we are also seeing a return to growth driven by a concerted focus over recent years on enhancing our B2B platform.”
“While the past few years have been challenging for Suntransfers, as they have for the travel industry in general, we made good of the enforced downtime to refine and expand our proposition for B2B clients, for example, by expanding connectivity with key strategic API partners and plugging the Suntransfers product into several additional holiday booking websites and travel agency systems.”
“Our commitment to providing accessible and competitively priced transfers for the travel trade is paying off as B2B already represents over 25 per cent of sales, a figure we are confident will continue to grow,” he concluded.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
