Monarch Airlines has been named as the Top Airline Website at the TravelMole Web Awards 2012.
Monarch Airlines has been named as the Top Airline Website at the TravelMole Web Awards 2012 beating off very stiff competition from other airlines in the category. monarch.co.uk was shortlisted for the category with jet2.com, easyJet.com and icelandair.com.
“The judging panel was looking for travel websites that represent best practice in online marketing as well as demonstrating excellent graphic communication, superb online copy and salesmanship, and the best examples of strategies and techniques for enhanced site conversion. monarch.co.uk clearly displays all of these attributes” commented Bev Fearis, TravelMole Editor in Chief.
Commenting on the award, Kevin George, Managing Director of Monarch Airlines said, “We have put a lot of effort into ensuring that our monarch.co.uk website is easy to use, responsive and well presented for our customers.
This third party validation is recognition of the achievement of our Monarch online team and proves that we are maximising the opportunity the internet presents our customers to make booking with Monarch as easy as possible, with the option to tailor our product to their own individual requirements. The aim of the awards was to promote examples of the best websites in the UK travel industry and hold them up high as shining examples and we are extremely proud that monarch.co.uk has received such a high accolade.”
To make the whole on line experience even better, monarch.co.uk now offers customers an improved booking process and functionality together with the introduction of Airpacks giving upfront pricing and integrated car hire and hotels. Most recently an Italian language booking process to support the launch and visibility of the new Italian routes has been added.
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