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HBA London completes Zagreb’s newest design-led hotel

Amadria Park Capital, the bar.

Amadria Park Capital opens in heritage building.

HBA London has designed the new Amadria Park Capital in the centre of Zagreb. Working in collaboration with project developers, Ugo Group, Zagreb, HBA London has converted a heritage property dating back to 1923, which was previously a bank, into a boutique hotel full of residential charm and sense of place.

 

Amadria Park Capital by HBA London
The new hotel is located on the important thoroughfare of Jurisiceva Street close to Jelacic Square, which is today a buzzing destination characterised by delightful local shops, cafes and restaurants. Once, however, the street was no more than a country road, winding its way through gardens and fields, and this bucolic past is referenced in both public and guest areas, in delicate floral details and generous indoor planting. The hotel’s bespoke interiors combine the original and the new with a deft touch, embracing the building’s historic character as a significant example of Secessionist architecture and translating this into interiors that are light, fresh and elegant with a touch of romanticism.

 

The public areas take meaning from Gesamtkunstwerk – they are a work of art that makes use of many artforms. These include the original, classically carved mahogany-clad columns which were removed during construction and then reinstated, as well as listed ceiling features, light fittings and magnificent arched windows. They also include new pieces which reflect the influences of 20th Century design, such as softly draped curtains and a variety of seating collections, and some restored antique furniture discovered in the building, now joined by new seating, including plush banquettes. Altogether, the interiors uniquely belong within this heritage building. The public areas are planned as a series of rooms, reinforcing the suggestion of a private home overlaid with something of the winter garden, thanks to high ceilings, touches of Viennese-style detailing and an abundance of large pot plants. The colour palette is reminiscent of the lovely rooftops of old Zagreb.

Reception has the ambience of a refined and intimate parlour. The two small reception desks would be equally at home in a private residence. The soft colour palette begins here – in reception combining pale blue and greys with crystal and satin gold – and behind the desks’ custom-designed sliding doors with panels of opaque and patterned glass obscure the bar beyond.

The bar is glamorous, yet also of a residential scale – the epitome of the Secessionist soul. A marble-topped bar with a sculptural tiled front sits in the centre of the space under three beautiful contemporary chandeliers and an elegantly decorated ceiling which gives a nod to the building’s Art Nouveau inheritance. Guests can choose to either sip their cocktails perched on leather-upholstered bar stools or to relax in comfortable wicker armchairs.

The cafe extends along one length of the facade and offers a variety of seating options from a marble-topped sharing table to deep armchairs arranged around low tables and dining tables with European brasserie style dining chairs. The colour palette is of soft green and yellow, velvets, trims and patterns predominate in the upholstery and there are multiple floor-standing pots containing large vertiginous plants. The cafe also doubles up as the hotel’s main event space with heavy velvet curtains that can be drawn across for privacy and carefully integrated technology.

Overscaled illustrations in the cafe are by David Doran, and the central artwork in the dining room is by the young Croatian artist, Mario Matakovic, who repurposes his old work into new compositions with an original aesthetic – a fitting allegory for the entire design vision.

The restaurant continues the “indoor garden” narrative with generous amounts of planting all around. The original mahogany cladding of the old banking hall is imposing but softened by delicate original wall lights restored by HBA London and complemented by the continuing hues of fresh green and golden highlights. In the centre of the room, a large ceiling light suggests a contemporised version of classic European dining room luminaires.

Vibrant guest spaces
Original, listed staircases lead up to light-filled bedroom corridors that wrap around a central courtyard. They are elegantly designed with details such as folkloric-inspired patterned carpets and punchy-blue guestroom doors.

Guestrooms are especially residential in feel with a pretty palette of pink, pale yellow and blue, and contemporary Italian timber flooring from Berti. These are joyful rooms, filled with natural light thanks to their large windows and high ceilings and with design details that give a nod to the rural past of this location. Bathrooms are classically styled with a marble topped vanity, checkerboard tiled floor and a walk-in shower with fittings by Grohe.

Artwork in the guestrooms and corridors has been curated by HBA and Muzeo. It is composed of both handwritten and illustrative pieces as well as work inspired by textiles and crafts. Traditional, contemporary and contextual, the artwork lends insights into the heartbeat of the city, both past and present.

The Bel Etage houses the grander suites. This historic floor is strictly protected so design changes were constrained and HBA London focused on the selection of new furniture and accessories.

“This has been a very special project because the client gave us creative free rein to think afresh and design a hotel that is different for Zagreb. We were blessed with the Secessionist and Art Nouveau   heritage, and this lovely period for design infuses the new interiors which are fresh, playful and a little magical within a sometimes imposing architectural form. There will be something of a Croatian fairy tale to the guest experience” said Constantina Tsoutsikou, Creative Director, HBA London.

The original building was designed in 1921 by Viennese architects Ernst Gottilf and Alexande Neumann who specialised in landmark bank buildings in central Europe.

Co-Founder & Chief Editor - TravelDailyNews Media Network | Website | + Posts

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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