Remark Media enters global mobile travel space. Hotelmobi plans to launch its widely anticipated "Roomlia" application in the third quarter of 2014.
LAS VEGAS – Remark Media, Inc., a global digital media company, announced the acquisition of Hotelmobi, a company engaged in the development, ownership and operation of hotel booking applications. Hotelmobi plans to launch its widely anticipated “Roomlia” application in the third quarter of 2014.
According to PhoCusWright estimates, 25% of US online travel bookings will be made on a mobile device by 2015. Since 2011, mobile travel bookings in the US have grown 6.5x to $13 billion. By 2015, that amount is expected to surge to $40 billion.
Kai-Shing Tao, Chairman and Chief Executive Officer of Remark Media, stated, “The Hotelmobi acquisition is an exciting opportunity for Remark Media to penetrate the rapidly growing mobile travel market. Hotelmobi’s executive team, Michael Reichartz and Jim Ferguson, are renowned in the online travel space for their knowledge, expertise and innovation. They were part of the original team responsible for building and launching Expedia’s hotel business in the US and Canada. We are fortunate to be able to leverage their experience as we strategically seek to capitalize on the global growth trends pertaining to mobile usage both domestically and in Asia.”
Remark Media anticipates that Hotelmobi’s “Roomlia” application will launch domestically in the third quarter of 2014. An Asia-based launch is currently planned for the first half of 2015.
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