…
China Outbound Travel & Tourism Market, held place last month in Beijing, saw an astounding 275 exhibitors from 60 different countries showcase their destinations and travel services to more than 4,000 leading outbound tour operators from all over China. The 8th edition of the show confirmed COTTM’s undisputed status as the industry’s definitive business to business event for outbound tourism.
COTTM 2012 welcomed brand new destinations such as Armenia, Cameroon, Ecuador, Montenegro & Serbia, Nepal, Seychelles and the Solomon Islands. Furthermore, a number of destinations made a welcome return to COTTM such as Bangladesh, Bulgaria, Dubai, Ethiopia and Iran, demonstrating the truly global reach of the show.
In order to meet the demand for luxury travel, COTTM 2012 launched the Luxury Travel Showcase, which proved to be the an ideal way for qualified visitors to instantly find high-end travel services and discover more about what luxury travel has to offer the Chinese outbound market.
One of the many other highlights during the show was the high-calibre seminar programme, for both visitors and exhibitors. Visitors could find out more about exhibitor products and services while exhibitors learned about outbound tourism trends, future challenges, commercial opportunities and government policies.
Matt Thompson, Project Director of COTTM, said, “We are very pleased with the feedback from the show. COTTM exceeded expectations by attracting worldwide destinations in greater numbers and from more countries than before, emphasizing the strong growth in the region. The large number of serious outbound tour operators who attended the show is very encouraging and a sign of good things to come”.
With the success of the 2012 edition, COTTM is now a fantastic brand name in the marketplace, both for the international exhibitors as well as the Chinese outbound buyers.
The next edition of COTTM will take place 9-11 April, 2013 at the National Agricultural Exhibition Centre, Beijing.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
