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eRevMax completes 2-way integration with HalalBooking.com for seamless connectivity

New interface to allow hotels push direct rates and availability to the online booking channel.
LONDON – eRevMax, a leading hotel distribution and business intelligence service provider has completed 2-way XML integration with HalalBooking.com, the world’s leading online booking website for Halal Travel. The channel, a specialized “search and book” website for halal-conscious travelers, is the latest addition to the eRevMax Channel Ecosystem that connects hotels to over 150 global distribution channels.
 
Accommodation providers, using eRevMax distribution solutions will now be able to make real-time rate and inventory updates and receive direct bookings generated on the interface directly into their property management system. UK headquartered HalalBooking.com provides full holiday services in accordance with Islamic beliefs and practices. The website is available in 6 languages, has advanced hotel search and book functionalities, provides “Total Precise Family Pricing” and “Room Suitability” guarantees, and receives bookings from over 70 countries worldwide. The integration with eRevMax will help HalalBooking.com to gain access to broader inventories, improve booking conversion and increase revenues as part of its growth plans in Europe, Middle East, Asia Pacific and Africa.
 
There are about 1.8 billion Muslims globally, which makes the opportunity for Halal-friendly properties enormous. As a leader in hotel distribution and channel management solutions, eRevMax is the perfect partner to provide us with the opportunity to expand our reach and enable hotels that complement our ethos to easily connect with Muslim travellers worldwide via HalalBooking.com. This is also beneficial to our hotel suppliers to further reduce their time to update rates and availabilities while automating reservation delivery directly into their PMS,” said Enver Cebi, Chief Operating Officer, HalalBooking.com.
 
According to the Islamic Bank of Asia, Muslim tourists’ expenditure growth rate is expected to be at 4.79% per year through 2012–2020 vs. the global rate of 3.8% – and is to increase to over $192 billion by the year 2020. There are an estimated 45 million unique trips to the top 50 Muslim destinations annually excluding core religious travel and the Haj/Umrah travel on its own is expected to be a US$14 billion market by 2020.
 
It’s always been the utmost importance for us to offer our hotel customers a diverse range of distribution options through our eRevMax Channel Ecosystem. The integration with HalalBooking.com will help our hotel customers in Europe and Middle East to capitalize on the growth of Halal Travel which is expected to contribute over 11% of global travel sales,” said Udai Singh Solanki, CTO, eRevMax.
 
eRevMax channel management solutions – RateTiger, Connect and LIVE – help hotels generate  revenue, streamline business processes and reduce booking acquisition cost. Based on dynamic pricing algorithms, eRevMax’s automated distribution solutions help hotels update prices and inventory according to supply and demand changes across multiple sales channels in real-time. eRevMax’s Channel Ecosystem facilitates quality certified connectivity and relationship management services to support complex revenue generation strategies.

 

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