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Lufthansa first class terminal opens up new dimension

Lufthansa will offer its First Class passengers a new dimension in travel as of 1st December…

Lufthansa will offer its First Class passengers a new dimension in travel as of 1st December. The exclusive service starts on the ground in Frankfurt, in the newly-built First Class terminal or in the new First Class lounges. In the premium travel segment, Lufthansa is thus also setting new international standards.



Concierge services, limousine-transfer direct to the aircraft, an exclusive ambience with gourmet restaurant and personal attention for guests from arrival at the airport right through to take-off are the special features of the service with which Lufthansa makes travel even more comfortable for its First Class guests. In the future, Lufthansa will help its First Class passengers in Frankfurt with the usual procedures when arriving at the airport, from parking the car to check-in, security controls and customs, in order to save time and make their journey more hassle-free.



The customers should have more time for more important things. First Class guests who spend many days of the month aboard an aircraft and at airports expect to be able to decide for themselves how they spend their time. We would like to create an environment similar to that of a journey by private jet. Top service for top customers. That is our claim for the First Class terminal and the First Class lounges at the airport, declares the Chairman of Lufthansa`s Executive Board Wolfgang Mayrhuber.



In the First Class terminal, in an area of around 1,800 square metres, Lufthansa First Class guests can make better use of their time before take-off. A personal assistant is at the passenger`s disposal throughout his entire stay. The guest has the choice of how he would like to spend the time until take-off: separate rooms, individual offices complete with telephone, Notebook connection and office materials offer the possibility of working in absolute privacy. The guest can relax in luxuriously-furnished rooms, complete with modern and spacious bathrooms with shower and bathtub, to provide much-needed refreshment before or after a long journey.



On comfortable sofas, armchairs and relaxation chairs guests can make themselves comfortable in the lounge area, watch TV or select from an extensive range of newspapers and magazines. There is also the possibility of watching individual films, listening to music or surfing the Internet using wireless LAN. In the First Class terminal`s restaurant, the chefs prepare seasonal dishes before the eyes of the guest.



A separate Cigar Lounge with snacks and drinks is also available for smokers. Guests in the First Class terminal will no longer have to walk to the gate in the future. They will be picked up in good time before take-off and chauffeur-driven in a Mercedes S-Class or Porsche Cayenne directly to the aircraft. With the First Class terminal and lounges we are offering a new service dimension for our best and most loyal customers – a further sign of Lufthansa`s customer orientation, says Thierry Antinori, Executive Vice President Marketing and Sales of Lufthansa German Airlines.



The First Class terminal and the First Class lounges in the airport supplement each other perfectly. The two new First Class lounges at Frankfurt Airport offer transfer passengers many convenient features. Competition is increasingly taking place on the ground. Especially for that reason, within the next few months even greater attention will be paid to improvements in service procedures on the ground. With the new terminal and lounges we are further extending our top position and our claim to leadership in the premium segment, while other airlines are withdrawing from this segment. Lufthansa is first class – on the ground as well as on board our aircraft. High quality, innovative product ideas and perfect service create added value, says Wolfgang Mayrhuber. For many of our guests on long-haul flights, Lufthansa means a piece of home. The service willingness and professionalism of our employees makes a major contribution to that.



On 1st December, when the First Class terminal and the First Class lounges are officially opened, the special services will not only be available to First Class customers, but also to members of the new HON Circle status within the Miles & More programme. This status can be achieved by anyone who collects 600,000 HON Circle miles within a period of two calendar years. These are status miles which are collected aboard flights operated by Lufthansa, Lufthansa Regional, Austrian Airlines Group, LOT Polish Airlines, Air Dolomiti, Air One or United Airlines.



In Munich, a similar First Class programme is planned for the beginning of 2006. At airports outside of Europe, HON Circle members must not forego individual services, such as personal assistance upon arrival. Carsten Spohr, Executive Vice President Service and Personnel at Lufthansa German Airlines: We want to offer our most sophisticated guests, the First Class passengers and HON Circle members, an exclusive travel service on the ground that is unique in the airline business.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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