OAG has strengthen its presence throughout India and the Indian sub-continent with the formation of a strategic partnership with the Bird Group, the diversified group in the aviation, travel and information…
OAG has strengthen its presence throughout India and the Indian sub-continent with the formation of a strategic partnership with the Bird Group, the diversified group in the aviation, travel and information technology arena.
With immediate effect, Bird Group is OAG’s National Marketing Company for the region, responsible for furthering OAG’s commercial interests in the airline, airport and corporate travel sectors.
Bird Group Executive Director Mr. Ankur Bhatia said: “Our group has a touch point in every vertical in the travel technology, aviation and hospitality industry. Being the market leaders and one of India’s largest travel conglomerates, we have tied up with OAG which has a reputation as a world leader in managing and distributing airline schedules. Its data solutions and market intelligence tools are an excellent fit with our own specialism of providing high value aviation services. By associating with this brand our existing portfolio of services will add another important dimension to the services we offer airlines, airports and the wider air transport industry.”
Duncan Alexander, OAG Managing Director said: “Our new relationship with the Bird Group will give us a significant presence in one of the most dynamic markets in the world. OAG brings together buyers and sellers of air travel and transport and we are keen to build a stronger profile in India, which is experiencing phenomenal growth at the moment.”
Alexander continued, “Bird Group’s experience and expertise within the travel agency and corporate sectors indicate a real demand for the OAG suite of travel planning tools. Our first joint initiative is the creation of a micro site to help Bird Group promote OAG’s subscription products such as our online flight search tool, OAG Flights.”
An important element of the partnership will be collaboration at major industry events, the first of which is the 4th annual CAPA Low Cost Airline Symposium in Mumbai in June 2007. OAG is a Global Partner of CAPA (Centre for Asia Pacific Aviation) and Bird Group is one of the sponsors at the event. Together they will be promoting their partnership and meeting key industry figures to explore commercial opportunities.
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