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Kiwi Collection has announced that it will be deploying the Strangeloop Site Optimizer to provide a fast, seamless user experience for its audience of discerning, high-end travelers.
Kiwi Collection is a curated collection of more than 2,000 international luxury hotels and resorts, which also powers the Visa Luxury Hotel Collection. Each hotel is individually reviewed before being invited to join this selective network. The Kiwi Collection website allows travelers to research and book their hotels online. The site is tailored toward knowledgeable, discriminating travelers, which means the entire user experience must be impeccable, from the home page through to the booking confirmation page.
“We were incredibly impressed at how quickly Strangeloop improved our site’s performance,” said Jackie Reid, VP Project Services for Kiwi Collection. “On average, they cut our page load time in half – and even more in key markets such as Asia and Europe.”
Before working with Strangeloop, it took up to 22 seconds for key pages to load for Visa Signature Hotels’ online visitors. After implementing the Strangeloop Site Optimizer, average page load times for all visitors dropped to a 6.4 seconds. This is a full 3 seconds faster than the 9.4 seconds that it takes for the average Fortune 500 website to load for international visitors.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
