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Norwegian Air shuttle first airline in Europe to offer Video-On-Demand

Row 44 completes installation of in-flight entertainment solution on 60 of Norwegian Air shuttle's Boeing 737-800 aircraft. Now nearly 500 Row 44-equipped aircraft flying worldwide.

WESTLAKE VILLAGE, CALIF. – Row 44, a subsidiary of Global Eagle Entertainment Inc. and the leading provider of satellite-based inflight WiFi and device-based entertainment for airlines around the world, announced that it has completed installation on 60 of Norwegian Air Shuttle’s Boeing 737-800 aircraft. To date, Row 44’s inflight entertainment solution, powered through Ku-band satellites, is currently offered on nearly 500 aircraft flying around the world, and is by far, the largest deployed satellite-powered system of any inflight entertainment provider.

Norwegian Air Shuttle was the first airline to offer high-speed Internet connectivity on flights within Europe, and is now also the first airline in Europe to perform a broad commercial roll-out of Video-On-Demand directly to passengers’ own WiFi-enabled devices.

“We are exceptionally proud to be the airline with the most pioneering in-flight entertainment system in Europe,” said Boris Bubresko, head of business development for Norwegian Air Shuttle.

On board Norwegian’s WiFi-enabled aircraft, passengers can access a host of in-flight services; from high-speed WiFi for work or browsing to games, shopping, interactive flight maps and destination services. Moreover, Norwegian is now offering Row 44’s Video-On-Demand services, presenting passengers exceptional picture quality for watching television shows and movies on their WiFi-enabled devices.

“Last September, when Norwegian won the Passenger Choice Award for ‘Best Inflight Connectivity and Communications,’ we knew we were on a very special journey with a truly innovative team,” said John LaValle, chief executive officer of Global Eagle Entertainment. “As we recognize the installation of our product on 60 of Norwegian’s aircraft, we look forward to continuing to work with Norwegian in providing their passengers with cutting edge inflight entertainment and connectivity services.”

Future installations of the Row 44 solution aboard Norwegian Air Shuttle are expected to begin later this year.

Added LaValle: “Row 44’s experience in working with and developing satellite-powered broadband products is unmatched, and we look forward to continuing to enhance our solutions.”

Tatiana Rokou

Tatiana is the news coordinator for TravelDailyNews Media Network (, and Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.