The PickUp Line is a four-mile long loop with stops every two to three blocks, offering passengers a lift every 15 minutes.
WEST HOLLYWOOD, CALIF. – The City of West Hollywood has launched “The Pickup Line,” a trolley service that offers free and fun transportation to WeHo’s legendary nightlife and dining hotspots, while enabling visitors to enjoy a green and car-free Los Angeles experience. The weekend nighttime trolley runs along Santa Monica Boulevard on Friday and Saturday nights from 8 p.m. to 3 a.m. The Pickup debuted on August 16, and has attracted more than 1,400 riders per weekend.
“The Pickup is our newest effort to make West Hollywood even more walkable,” said West Hollywood Mayor Abbe Land. “One of my favorite things about this city is that you can walk to so many places, and this will help you go even further. Now, you can party like a VIP – get picked up and dropped off right in front of your favorite destinations along Santa Monica Boulevard.”
“The official launch of the Pick-Up brings an entirely new level of fun and convenience to the WeHo party scene,” said West Hollywood Mayor Pro Tempore John D’Amico. “It’s free, it’s convenient, it’s about fun and it’s about time. Use the Pick-Up every Friday and Saturday night,” continued Mayor Pro Tempore D’Amico.
The PickUp Line is a four-mile long loop with stops every two to three blocks, offering passengers a lift every 15 minutes. The goal of The PickUp is to provide an alternative to the automobile and bring an energetic and playful transit option to one of West Hollywood’s busiest nighttime districts.
The PickUp aims to steer riders to popular local venues with its flirtatious take on public transit. The soundtrack onboard The PickUp will be a mash-up of the prolific beats of Derek Monterio, one of West Hollywood’s talented DJs.
Riders of The PickUp will enjoy perks that will make the switch from car to trolley well worth it. VIP entry to The Abbey means no waiting in line to get into the world’s most notorious gay bar; plus two-for-one Abbey breakfasts before noon. Micky’s, is offering no cover and priority admission. Hugo’s has one free appetizer with entrée for PickUp patrons. Riders getting off at Fubar get one $1 drink and a stop at Here Lounge gets PickUp riders half off their first drink. New perks will be added throughout the pilot program.
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