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Event:Travel Insight 2005
Dates:3rd & 4th February 2005
Venue:Hilton Olympia, London
Organiser:Marketing Week Conferences
Understanding The Latest Market Trends And Strategic Consumer Insights To Truly Differentiate Your Travel Proposition
A two-day conference for strategic travel marketers, delivering answers on the motivations and behaviour of the travel consumer in order to tailor your product mix to both their needs and your business.
Do you know what your customers are really looking for? Price? Value? Convenience? Are you truly utilising the latest market trends and strategic insights to differentiate your travel proposition?
In the face of stiff competition and price wars, how can you really differentiate your business? What is the most cost-effective distribution channel and what are consumers looking for when they research and book a trip? What will the future bring in terms of the rise of low cost airlines? What impact will they have on their nearest competitors and on the travel market as a whole? These are the KEY TOPICS that will be under discussion at Travel Insight 2004, which will bring together airlines, rail operators, hotel groups and other businesses associated with travel and trip purchasing and deliver key insight into the travel consumer.
18 top-level speakers will be delivering solution orientated insights, including:
- Jayne O’Brien, Head of Marketing UK & I, British Airways and Sinead Finn, Head of Sales & Marketing Europe, Ryanair will unearth the importance to the consumer of price vs. value
- Yashish Dahiya, Managing Director, Ebookers will explore how to refine online marketing strategies to connect with the fastest growing form of travel
- Julian Carr, Managing Director, MyTravelLite will scrutinise how to achieve on-line cut-through
Other speakers include:
- Product & Marketing Manager, China Eastern Airline
- Chief Operating Officer, Co-Operative Trading Travel Group
- General Manager Distribution and Planning, Delta
- Head of Marketing, Eurostar
- Sales And Marketing Director, flybe.
- Director Of Brands – UK & Ireland, Hilton
- Sales and Marketing Director, Hotelopia.com
- Vice President, InterContinental Hotel Group
- Managing Director, Ocean Village Holidays
- Director of Hotel Product Strategy, Opodo
- Product and Marketing Manager, The Flight Centre
- Head of Customer Strategy, Thomas Cook
- Head Of Business Development, TUI
This is going to be one of the most insight focused, strategy led, consumer orientated travel conferences its possible for you to attend.
For more information or to book online please visit: www.centaur.co.uk/conferences/ti/index.asp or call +44 (0)20 7970 4346
Delegate Rates:
Two Day Conference:
Book Before 15th December 2004
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
