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Just as the general business practices of marketing, sales, finance, procurement and human resources have evolved, so too have effective Incentive Travel strategy design, operation and measurement. Throughout the research for the Participant’s Viewpoint, both buyers and suppliers stated that today’s incentive travel participants are very different in terms of behavioral drivers and expectations. But, that is not all that has changed.
Incentive Travel – The Participant’s Viewpoint
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.