As a result of strong hospitality growth in the United Arab Emirates, Dubai has ranked first in the world in occupancy and average revenue per available room (RevPAR), according to reports from the Dubai Department of Tourism and Commerce Marketing (DTCM), in January 2012.
Hotels in Dubai attained 86.2% occupancy, up from 75.4% last year, ranking first among 15 top performing cities in the world. RevPAR climbed to US$ 232.7, also the highest and up from its fifth position level of US$ 169 in 2011.
Average room rate (ARR) of Dubai hotels at US$ 269.9 was second only to Paris. The number of Dubai hotel rooms increased to 74,613 in 2012, a substantial increase from 56,599 in 2008. The data on Dubai’s hotel performance is as per STR Global report.
This distinction has placed Dubai higher than other high performing cities like Beijing, Berlin, Buenos Aires, Hong Kong, London, Los Angeles, Madrid, New York, Paris, Rome, Tokyo, Toronto and Sydney in 2012.
Carl Vaz, director, DTCM India said, “India represents the second top source market for inward visitor traffic into Dubai in 2011 (after Saudi Arabia) with the total number of Indian visitors amounting to 702,142 in the year 2011 as opposed to 638,100 Indian travellers in the year 2010. This 10 per cent increase in growth rate is a result of a large segment of Indian visitors utilizing hotels and hotel apartments in the U.A.E ranking India consecutively as the top source market globally for visitor traffic into Dubai.”
Rajesh Sethi, managing director, Carnation Travel Services, New Delhi, said, “Dubai has increased the joint campaigns with the trade and this has resulted in better promotion of Dubai as a destination for Indians. Emirates Airlines frequency of flights from key Indian cities has been very beneficial.”
