Top rated hotels, resorts and chains embrace Groupize technology to automate and grow direct small group and meeting business by simplifying a hard process into a single interface.
BOSTON, MA – Leading large chains and independents have discovered the benefits of automating the end-to-end processes for Small Groups and Meetings with Groupize and their solutions that serve both hoteliers and planners in their desired outcome of transacting group and meeting business online. The company has recently partnered with 19 new properties, including Magnuson Conference Hotel Winter Haven, B Resort Lake Buena Vista, The Crawford Hotel Denver, The Oxford Hotel Denver, Delta Toronto East, The Roger New York, The Roosevelt Hotel New York and OLS Hotels & Resorts.
The award-winning Groupize suite focuses on solving the complex group booking process and simplifying it for the planner and the hotel, through innovative, state of the art, agile and cloud-based technologies. The mobile-first platform offers planners the convenience to shop, book and manage sleeping rooms, meeting space and event needs in real-time on the hotel website, thus meeting planner expectations and increasing customer satisfaction while reducing costs and manual tasks.
“Online shopping and planning for small meetings and groups has become the expected experience because it can be accomplished in the course of a few minutes instead of hours or days,” explains Jennifer Pochedly, Corporate Revenue Manager, OLS Hotels & Resorts. “With the implementation of the Groupize solution, OLS Hotels & Resorts is making a major commitment to streamline processes, increase revenue and create lasting connections with guests. We are very excited about this new chapter in our company’s evolution and the important role that this product offering plays in our overall strategic plan.”
Today’s travel consumers have short attention spans and high expectations. Hotels are quickly realizing they need to adapt and change the way they market to this modern, tech-savvy and profitable customer base. When groups and meeting planners are given the resources they need to self-serve online, not only do costs to manage unqualified leads decrease, conversions can increase 10x to 20x. Direct bookings also reduce dependencies on third-party sites, dramatically lowering distribution costs.
“We are delighted to partner with clients that are leaders in the industry and aligned with our vision,” says Charles de Gaspe Beaubien, Groupize President and CEO. “By removing process-related inefficiencies and helping hotels increase their group and meeting revenue, we offer tools that serve both hoteliers and planners in their desired outcome of transacting group and meeting business online.”
Todd Iseri, Area Director of Sales & Marketing, Sage Hospitality added, “We couldn’t envision a better technology partner than Groupize Solutions. The platform is completely turn-key, cost-effective and offers incomparable ecommerce capabilities to expand our business – enhancing revenue and guest services today and well into the future.”
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
