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Hard Rock Hotel & Casino Atlantic City captivates the East Coast with property opening

Property opens in true Hard Rock fashion with brand famous guitar smash.

ATLANTIC CITY, N.J. – Hard Rock Hotel & Casino Atlantic City opened its doors for the most highly-anticipated property grand opening in Atlantic City. Located directly on the world-famous Atlantic City Boardwalk, the 17-acre property welcomed the public with the brand-famous guitar-smash, which included a star-studded line-up of celebrity guitar smashers, ranging from Black Panther star, Michael B. Jordan to singer/songwriter of “Gold,” Kiiara. Hard Rock Hotel & Casino Atlantic City will be the region’s go-to entertainment destination, boasting an expansive casino with 2,200 slots and 120 table games, in addition to more than 20 concept-based restaurants, lounges and premier entertainment venues – Hard Rock Live at Etess Arena and Sound Waves.

“This was a historical day for both Hard Rock and Atlantic City and we’re thrilled to welcome brand enthusiasts, locals, families and music lovers with open arms to experience our one-of-a-kind offering,” said Jim Allen, chairman and CEO of Hard Rock International. “We are grateful for our partners, and together, we completed the more than $500 million renovation in record time.”

Hard Rock Hotel & Casino Atlantic City is a driving force behind the revitalization of Atlantic City with the hiring of more than 2,000 construction hires and 3,800 employees, dedicated to delivering world-class service to guests of the hotel, casino, restaurants, Rock Spa & Salon and more.

The property’s music-inspired contemporary design features 2,000 guestrooms and suites, as well as its extensive amenities, including the Rock Spa & Salon, Body Rock Fitness Center, 150,000 square feet of meeting space, first-class retail offerings, The Sound of Your Stay music amenity program and the world-famous Rock Shop, featuring Hard Rock merchandise and an array of classic music memorabilia.

With the launch of “365 Live,” Hard Rock Hotel & Casino Atlantic City offers entertainment with no boundaries. Showcased across six dynamic performance stages, 365 Live promises live performances for all 365 days of the year, featuring artists from popular talent shows like American Idol, The Voice and America’s Got Talent, Grammy Award Winners, comedians and national touring acts. In addition, guests can grab a laugh at Howie Mandel’s Comedy Club – the comedic legend’s first-ever comedy club, or spend the evening at DAER Nightclub, featuring unparalleled audio-visuals with globally renowned DJs and artists – opening weekend lineup includes an appearance by Black Panther star Michael B. Jordan and live performances by Mel Debarge, Tiesto, The Fast and the Furious star Ludacris and TJR.

The property offers lavish accommodations and luxury amenities, with more than 20 delectable food and beverage offerings, featuring innovative menus and highlighting fresh, world-class cuisine and award-winning wine lists. Guests can dine at Council Oak Fish, a seafood restaurant highlighting the Northeast’s freshest catch, featuring a local raw bar, wood-fired kitchen, shellfish pots, and dry-aged prime cuts. Listed as the “The Most Instagrammed Restaurant in the United States” in 2016, the celebrity endorsed Sugar Factory makes its Hard Rock debut in Atlantic City with its floor-to-ceiling candy wall, making this hyper-sweet eatery the perfect place for families to celebrate any occasion. For those seeking exotic flavors, Kuro features contemporary artisanal dishes using locally sourced and imported ingredients directly from Japan and Song serves up dishes from all regions of China.

Before hitting the road, guests can fuel up for their next adventure at RockTane Gas & Wash, a state-of-the-art gas service station and car wash, offering members discounts and rewards.

Co-Founder & Chief Editor - TravelDailyNews Media Network | Website | + Posts

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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