Judges recognize Revinate Marketing’s ability to enable guest insights and bring the much-needed democratization of big data to the hospitality industry.
SAN FRANSISCO, CA.– Revinate, the software as a service (SaaS) company that helps hotels reinvent the guest experience, won Phocuswright’s prestigious “Most Innovative Established Company” award on November 18th in Fort Lauderdale, Florida. Revinate presented and demoed its newest offering, Revinate Marketing.
“More than six years after Revinate’s founding, I am so proud that we continue to win awards for our innovation in the hospitality industry,” said Marc Heyneker, co-founder and CEO of Revinate. “We were a runner-up five years ago with our first solution for Reputation Management, which is now the industry standard, used by more than 25,000 hotels across the globe.”
Revinate Marketing is the first and most effective guest marketing solution to solve a big data silo problem: connecting millions of data points and helping hotels act on these insights. What used to be expensive and required an outside agency or specialist is now something that a hotelier can manage in-house, quickly and easily: no coding or special design skills are needed. Revinate Marketing is already in-market and customers include Provenance Hotels, Whitney Peak Hotel and Makena Beach & Golf Resort. Hundreds of properties worldwide already benefit from guest insights surfaced in Revinate Rich Guest Profiles. Thanks to the unprecedented market segmentation capabilities of Revinate Marketing, hotels using the solution see more than 10x return on investment. Most importantly, they improve their direct bookings while building an engine that ensures they can easily scale and target their guest marketing to personalize and improve their guest experiences.
Phocuswright’s experienced analyst team carefully screens each company that applies to find the best and eliminate the hype. Forty-two companies take the stage at Phocuswright each year. According to Phocuswright, these companies represent the best of the best, and the event’s demonstrations of each innovation deliver an attendee experience like no other. Judges include William Carroll of Cornell University, Sam Shank, CEO of Hotel Tonight and Glenn Fogel, Head of WW Strategy & Planning and EVP, Corporate Development of The Priceline Group, among other hospitality industry luminaries.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
