Hotel marketing agency WIHP, opens opened a new office in Rome, as part of its plan to expand operations to Southern Europe and the Middle East.
Rome was the logical step in this incremental expansion. An international and cosmopolitan city, as well as a leading financial and commercial center, the Italian capital is the perfect location for the WIHP Southern Europe / Middle East and Africa (SEMEA) office.
With its new SEMEA office, WIHP is uniquely positioned to deliver hotel marketing knowledge to thousands of boutique hotels and chains in the area. WIHP already works with hundreds of hoteliers in Southern Europe, Middle East and Africa – the new office was necessary to bring human expertise closer to existing clients, but also to strengthen the company’s position in this highly competitive geographic region.
WIHP SEMEA customers will benefit from the same cutting-edge services provided by WIHP worldwide: a premium ecosystem tailored exclusively for hotels, to convert direct bookings into their primary source of revenue. Using a multitude of advertising and marketing channels, WIHP Premium increases the hotel brand awareness to people who are most likely to book, being instrumental in increasing revenue for the immediate and long term future.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
