The Samsung Experience Zone has arrived at HIA, featuring Samsung’s latest state-of-the-art mobile phones and accessories. HIA is the first airport in the region to host a Samsung Experience Zone.
DOHA, QATAR – Qatar Duty Free (QDF), in conjunction with Samsung Gulf Electronics, has opened a one-of-a-kind Experience Zone for passengers travelling through the award-winning Hamad International Airport (HIA) this summer. The Samsung Experience Zone collection showcases the newest cutting-edge Samsung products available on the market, offering passengers the chance to experience and test the latest Samsung releases for themselves. The pop-up store is located in the heart of HIA, on Concourse C.
The Samsung Experience Zone, measuring approximately 150 square metres, showcases the latest mobile phones and accessories, such as Samsung Galaxy S9 and S9 Plus, Samsung Note 8, Samsung Gear VR, and much more.
Head of Qatar Duty Free, Mr. Thabet Musleh, said: “Qatar Duty Free is proud to be the first airport retailer to introduce the Samsung Experience Zone in the Gulf region. QDF understands the power of technology, innovation and creativity now and for the future, in alignment with the Qatar National Vision 2030. It is a privilege to work with our key partner, Samsung Gulf Electronics, to bring the latest technology to HIA, providing our passengers with even more engaging experiences and making HIA a world-class shopping destination in itself.”
Head of Marketing (Smartphones & Tablets), IT and Mobile Division at Samsung Gulf Electronics, Mr. C. Purushothaman, said: “We are very excited to offer the thousands of passengers that pass through Doha’s airport a very unique way to experience the Samsung ecosystem of products and solutions at the Samsung Experience Zone. All travellers at HIA can discover the latest devices such as the Galaxy S9, the Gear VR, our range of Samsung wearables and so much more. They will also have a chance to interact with our products’ innovative functions, such as super slow mo and AR Emoji, up close.”
One of the largest duty free retailers in the world, QDF boasts more than 90 elegant boutiques and luxury, high-end stores, as well as more than 30 restaurants and cafes covering an area of 40,000 square metres at HIA, providing travellers with a world-class shopping experience under one roof. Luxury brands available at the five-star airport include Gucci, Bulgari, Hermes, Giorgio Armani, Hugo Boss, Moncler, Rolex and Harrods.
The innovative duty free operator is now the second-largest duty free operator in the Middle East and was recently awarded 'Airport Retailer of the Year' at the DFNI Global Awards 2018, by a judging panel of industry leaders and experts, who recognise and accolade international retailers for being best-in-class. Alongside this prestigious recognition, QDF was also recognised in April at the PAX International Readership Awards, when Qatar Airways won ‘Best In-Flight Duty Free Program’ for the Middle East and Africa and was acknowledged as an industry leader for its outstanding in-flight duty free service, which is operated by Qatar Duty Free.
HIA, the home of QDF, has already met a number of significant milestones in 2018, including being ranked fifth ‘Best Airport in the World’ at the Skytrax World Airport Awards 2018. HIA is also the only airport in the Middle East in the world’s top 10 airports of 2018. At the annual awards ceremony, HIA also took home the title of ‘Best Airport in the Middle East’ for the fourth year in a row, and ‘Best Staff Service in the Middle East’ for the third year in a row.
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
