UNITED KINGDOM | CANADA - The short-term rental industry’s fastest growing companies have partnered to offer Boostly’s renowned Wordpress websites combined with Hostaway’s vacation rental management software - an innovation on Hospitality Day.
The partnership smartly connects Hostaway’s vacation rental management software and PMS with Boostly’s renowned Wordpress websites due to the power of API (application programming interface) technology. The end benefit will not only be a smooth booking process for guests but also more money in the host’s or property owner’s pockets.
Ultimately, these websites serve as a competitive replacement for OTAs (online travel agencies) - at a fraction of the cost. A smooth booking process for guests and more money in the short-term rental host’s pockets.
Guests can now enjoy an undisturbed booking experience on a Wordpress website without needing to visit a third-party platform or OTA (e.g. Booking.com).
Is this the end of the short-term rental industry’s reliance on OTAs?
The collaboration between Hostaway and Boostly aims to drive real long-term change for the STR industry and place the ‘Book Direct Movement’ at the heart of booking processes. More direct bookings on Hospitality Day would be a welcome boon for an industry crucified by the consequences of Covid-19.
On-board with Boostly’s mantra of turning ‘more lookers into bookers’, Hostaway is delighted to offer members Boostly’s intelligent solution through their marketplace. To make things more exciting, it should be noted this is the first time the full functionality of Wordpress, as well as Boostly’s marketing expertise, is offered in partnership with Hostaway.
Hostaway became a Preferred Partner of Airbnb in September. The vacation rental software equips ambitious property managers across the world with tools, integrations and award-winning customer support to grow their business. The software provides users with all-in-one management of marketing, sales, accounting, reporting, payment and guest communication.
Boostly offers a Wordpress solution (powering 61% of websites in the short-term rental industry) alongside Hostaway’s software and channel manager - it will sync live booking rates, live booking availability, as well as live property information onto just one, direct platform.
Marcus Rader, CEO and Co-founder of Hostaway, says: "Boostly offers our customers solid converting websites to ensure our property managers are successful. They are well aligned with our core mantra - our customers’ success is our success!"
Until now, hosts had only been able to list properties on third-party platforms such as Airbnb, Vrbo and the Booking Holidays group, or use a software add-on. These solutions are neither smooth nor efficient for website hosts, and generally provide a laboured booking experience for guests.
But with credit to Boostly, Wordpress websites can now be powered-by live booking engines - marking this partnership as revolutionary for the STR industry.
Boostly Founder Mark Simpson says innovation is key to the ‘Book Direct’ Movement: "The goal is always to turn more lookers into bookers - and this is exactly what we’re doing by partnering with Hostaway. The company already boasts seamless software; by integrating with Boostly’s Wordpress websites, Hostaway will provide a bonafide solution for all their members."
Not only will these websites guarantee more direct bookings, it’ll make the booking process much simpler - which is exactly what we collectively want for the industry, as well as VISIBILITY for smaller STR business owners, in a noisy world, dominated by OTAs.
Here’s to more efficiently, profitability, and ethical business - what could be more exciting?
To date, Boostly has built over 600 Wordpress websites and helped over 1000 property owners generate more direct bookings, as the only accredited training company in the short-term rental industry. By joining forces with Simpson’s team, Hostaway expects to present a website offering so compelling it’ll draw in members keen to gain more control, as well as greater (and well-earned) profits for the short-term rental industry.
Following what’s been an uncertain few months for the industry, the news of this partnership could not come at a more befitting time on Hospitality Day. Thanks to these pioneering market leaders, technology will take the STR world by storm.