The World Travel and Tourism Council (WTTC) announced the line up of speakers and the agenda for its 3rd Global Summit that will take place…
The World Travel and Tourism Council (WTTC) announced the line up of speakers and the agenda for its 3rd Global Summit that will take place in Vilamoura, Portugal over the period of May 15th – 17th.
Confirmed speakers include Neil Armstrong, the astronaut, the President and Prime Minister of Portugal (Jorge Sampaio and Jose Manuel Durao Barroso), the Chairmen of American Express (Ken Chenault), Carlson Hospitality Worldwide (Curtis Nelson), Continental Airlines (Gordon Bethune), Iberia (Xabier de Irala), Marriott (Bill Marriott), Rail Europe (Bernard Frelat), Six Continents (Sir Ian Prosser), Starwood Hotels and Resorts (Barry Sternlicht), TUI (Michael Frenzel) and over 30 more top executives of companies of similar stature.
As you know, Travel & Tourism is the world`s biggest industry, accounting for nearly 200m jobs, and over 10% of world GDP, more than $3,500 billion. Collectively, the summit participants have the power to make or break local economies and to change fundamentally the experience of travellers and holidaymakers on a worldwide basis.
The main objectives of the event are to help the Travel & Tourism industry to come together to rebuild confidence in the face of war, terrorism and economic slowdown, to turn challenges in to opportunities, to build a vision of `New Tourism` and initiate a strategy to achieve it.
The event will be attended by top level company executives and government officials from around the world, and other people involved in the Travel & Tourism industry at the most senior level.
Questions under discussion will include:
- What is the next big thing on the horizon for Travel & Tourism?
What should be the Industry` vision for `New Tourism` and how will it achieve it? - How will the industry address security without putting customers off?
- How much credibility does the Industry really have?
- What views will investors take on the Industry and who will invest where?
- How can the Industry properly exploit the rapid growth of China and India?
- What are the latest trends and what will their impact be?
- What is the Industry doing to create new Travel & Tourism experiences?
- What is the latest technology and what will its impact be?
- How can Travel & Tourism develop in a sustainable way?
- How can the Industry meet the interests of all its stakeholders and society at large?
- What progress is being made to optimise synergy between different modes of travel?
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
