Finnair’s new business class service concept.
Starting in June 2018, Finnair adds frequencies to its new year-round destination, Lisbon, where Finnair will operate daily flights during the summer season. Finnair also has announced the launch of a new business class service concept.
In line with its growth strategy, Finnair continues to grow its traffic and will add frequencies to popular destinations in Europe for summer 2018 and winter 2018, as well as increase flights to the popular winter destinations in Finnish Lapland for the peak season in winter 2018/2019. The additions are fueled by the increasing number of Asians traveling to Finnair’s European destinations.
Starting in June 2018, Finnair adds frequencies to its new year-round destination, Lisbon, where Finnair will operate daily flights during the summer season. Finnair also adds frequencies to Barcelona, operating up to 18 weekly frequencies during the high season in summer 2018. Budapest will get a third daily flight for the summer season, with improved connections to Finnair’s US network. In addition, Krakow will get two new weekly frequencies, with improved connections from Krakow to Asia and America, and Geneva will get one additional weekly frequency in summer and winter 2018. Finnair will also fly again to Astana, with two weekly frequencies in July-August.
Driven by demand from Asia, Finnair is also adding frequencies to its winter 2018/2019 schedules. Finnair will fly to Madrid with a total of 10 weekly connections in winter 2018, and Reykjavik will also get two additional weekly frequencies for winter 2018/2019.
Asian demand is also fueling Finnair’s growing traffic to Finnish Lapland, known for its untouched nature, northern lights and possibilities for snow activities. Finnair is adding over 230 flights to Finnish Lapland for the winter season 2018/2019, offering more connections to the popular winter destinations of Ivalo, Rovaniemi, Kittila and Kuusamo during the peak travel season. Altogether, Finnair will offer 482,000 seats to Lapland during the 2018/2019 winter season, an increase of 15% compared to the current winter. Finnair will also continue the non-stop flights from London Gatwick, Paris and Zurich to Lapland during the 2018/2019 winter season.
Finnair is also launching a new Rail & Fly cooperation with Deutsche Bahn, combining air and rail travel. The new cooperation means that customers buying a Finnair ticket to or from Germany can also include a rail trip to their booking. The cooperation covers more than 5,600 railway stations in Germany.
“We are happy to continue to offer improved connections for our customers,” says Juha Jarvinen, Chief Commercial Officer. “Finnair is undergoing the fastest growth period of its history, offering more choice and more possibilities for Europe-Asia travel than ever before.”
Finnair revamps its business class with a Nordic touch
In conjunction with its annual Press Day, Finnair has announced the launch of a new business class service concept and new Marimekko design elements for both cabin classes, celebrating its Nordic roots and offering customers a unique Nordic customer experience.
Personal service with dedicated crew
Inspired by pure essentials, Nordic design and meaningful encounters, Finnair’s new service concept will offer a wider range of dining and wine options, served on-demand and at a customer’s preferred time, just as if you were in a restaurant.
“More than ever, our Business Class customers enjoy the opportunity to customize their travel and dining experience,” says Piia Karhu, Senior Vice President of Customer Experience at Finnair. “Our objective is to create an unspoken bond with our guests, every time they fly. We have dedicated cabin crew personnel for business class passengers, providing a more individual service, with the aim of setting new standards for comfort and overall well-being onboard Finnair flights."
As part of its new concept, Finnair is also introducing the classic Finnish tradition “Kahvikutsut” – a coffee serving with seven different treats – for long-haul flights departing Asia in the morning. This exclusive coffee service allows customers to spend quality time enjoying traditional Finnish treats like Carelian pies, cinnamon buns, coffee cake and traditional Finnish chocolates between the two meal services.
Finnair’s new business class service concept will commence as of February 7, 2018, on flights to Seoul, Tokyo and Shanghai, with a gradual roll-out of the remaining long-haul destinations during the spring and summer.
Renewed textiles and Marimekko patterns for both classes
Finnair will also bring the feeling of the Nordics to the cabin interior of Finnair A350 aircraft with new cabin textiles and amenities, including new simple and stylish seat covers, and pillows, blankets and chinaware with prints from the iconic Finnish design house Marimekko.
“With Nordic-inspired design throughout the entire cabin, our aim is for our guests to be treated to a travel experience that sooths the senses and clears the mind,” says David Kondo, Head of Cabin Interior Development at Finnair. “Our new seat textiles and comfort amenities have a fresh and modern aesthetic that is inspired by Nordic homes and landscapes.” The new interior elements are rolled out to Finnair’s Airbus A350 aircraft in phases during 2018.
New family concept to include beloved Finnish Moomins
Finnair has also announced that it is renewing its concept for family travel, which will include the popular Finnish Moomins in various segments of its customer journey for families travelling with Finnair.
In this new collaboration, Moomin characters, images and content will be visible in various phases of travel. Kids travelling with Finnair will be able to use a special Moomin check-in counter and children’s security control. They will also receive a Moomin-themed magic ticket, luggage tag and a giveaway onboard the aircraft. Finnair’s in-flight entertainment content will also be updated to include the popular Moomin animation series. For families travelling with infants, a Moomin Finlayson towel for infants will be given as a gift. In addition, children travelling in Business Class will receive an exclusive Moomin amenity kit.
“We are very happy to extend our collaboration with Moomin Characters Ltd. for our new family concept,” says Piia Karhu. “The Moomin brand is one of the most popular Finnish exports around the world and we are thrilled to have it included in our customer journey for kids. Travelling with children is a growing segment and we want to provide our little customers with the best possible experience.”
The new family concept featuring Moomins will be rolled-out gradually on Finnair flights throughout the first half of 2018.
Tatiana is the news coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.
She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
