Companies expect 100% RFP increase at premier East Coast meeting venue.
JACKSONVILLE, FL – Vizergy, a leading hotel Internet marketing company, has designed a new custom website for the iconic Grand Historic Venue. The site showcases the unparalleled beauty of this recently restored landmark in downtown Baltimore. In May of 2012, Kokua Hospitality, LLC management group selected Vizergy as their digital marketing provider to provide a powerful online presence and increase profits for their diverse portfolio of hotels. In addition to custom website designs, Kokua is receiving SEO, mobile and social strategies, and is utilizing Vizergy’s proprietary Hotel Web Management Platform for The Grand Historic Venue, The Allerton Chicago, and Inn of Chicago among others.
Grand Historic Venue
“The direction for this site was like no other,” said Karen Wiley Vice President of Sales & Marketing for Kokua Hospitality. “It had to push the limits of most new builds and had to match the beauty of the venue, providing the viewer a similar experience when accessing the site, as if they are actually there. Vizergy accomplished this 100%, by not only meeting our expectations, but exceeding them. We couldn’t have asked for more… I consider this an award winning site. Vizergy’s partnership throughout the process was extraordinary. I have worked with many e-commerce companies throughout my career, but none provide the service and the attention to detail that Vizergy does. I can’t wait to see what they do with the new Embassy Suites website.”
The Vizergy team built a new custom website that captured the impressive history of the Grand Historic Venue, which features 45,000 sq. ft. of event space. Working directly with Kokua to create a website for the event space was a unique project and exciting challenge for the Vizergy team. The company’s designers were asked to capture the historic essence of the facility, while also combining the latest modern website technology to have the best of both worlds. The custom was built, so that no matter what device/screen users are on, the image takes up the entire viewpoint. Bold professional images on the website home page and forward thinking animations allow visitors to feel as if they are experiencing a walk-through of the venue, providing an immediate and lasting impression. The reactive main navigation lets users read more information about the meeting & event space, facilities & floor plans, and history or easily submit a request for proposal. All of these elements allow the property to showcase their outstanding imagery, while still adhering to Vizergy natural search, mobile, and social tactics that are driving forces in the properties digital marketing efforts.
This acclaimed venue recently won the Bride’s Choice Award 2013 from WeddingWire, the nation’s leading online wedding marketplace, and has been featured in Brides magazine. The Grand Historic Venue underwent a $27 million renovation in 2006 and features 45,000 square feet of meeting space, with 19 individually restored banquet rooms. Venue spaces of note include the Marble Room, a distinguished ballroom space featuring stained-glass windows circa 1866, and the Corinthian Room, the grand ballroom adorned with chandeliers and gilded columns.
