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Qatar Duty Free opens Al Jazeera Perfumes Boutique at HIA

The luxury Qatari perfume brand launches its first airport branch featuring an exquisite collection of Middle Eastern and Parisian fragrances.

DOHA, QATAR – Qatar Duty Free (QDF) announced the launch of the first-ever airport branch of the award-winning Qatari brand, Al Jazeera Perfumes, at Hamad International Airport (HIA). The new airport outlet brings travel shoppers a premium selection of perfumes blending traditional Middle Eastern aromas with distinctive Parisian scents.

Located in Concourse C adjacent to the iconic Lamp Bear, the boutique combines elements of Al Jazeera Perfumes’ Middle Eastern inspiration with a sleek contemporary twist. The royal gold-themed airport shop brings the brand’s high-street concept to the heart of HIA and will showcase a selection of best-selling fragrances, including Magic and Malachite. In addition, the store offers a special fragrance collection of the finest quality from Montale Paris, the French ambassadors of oud.

Qatar Duty Free Senior Vice President, Mr. Bruce Bowman, said: “It has been a privilege to work with the prestigious Qatari fragrance brand  Al Jazeera Perfumes, as we bring this elegant fragrance brand to our home and hub, Hamad International Airport. We are proud to support and feature local brands amongst the wide array of luxury stores available at HIA. We constantly strive to enhance our offering and delight customers with an experience worth travelling for, and are confident that Al Jazeera Perfumes will be an instant success with all our passengers.”

Al Jazeera Perfumes General Manager, Mr. Ahmed Essa Al Hashemi, said: “We are very proud to partner with Qatar Duty Free to launch our very first Al Jazeera Perfumes airport exclusive shop at Hamad International Airport. As an award-winning brand, we specialise in providing our customers with the most exclusive collection of perfume oils in the Middle East. This airport exclusive will provide an excellent opportunity for us to increase our presence in partnership with an award-winning retailer at HIA.”

Al Jazeera Perfumes breezed into the world of fragrances and perfumes in 1998, and achieved immediate success in Doha. The brand continued to expand its footprint by opening a number of branches in Oman and Kuwait, as well as an exclusive store at the heart of Champs-Elysees in Paris, France. In 2017, Al Jazeera Perfumes was named ‘Brand of the Year’ at the World Branding Awards at Kensington Palace in London.

QDF boasts more than 90 elegant and luxury, high-end stores, as well as more than 30 restaurants and cafes covering an area of 40,000 square metres at HIA, providing travellers with a world-class shopping experience under one roof. Luxury brands also available at the five-star airport include Tiffany & Co., Gucci, Bulgari, Hermes, Burberry, Hugo Boss, Moncler, Rolex and Harrods. In addition, the award-winning duty-free retailer regularly showcases podiums and pop-up stores including the Maison Christian Dior boutique, a TUMI Pop-up, the Dior Les Parfums and the Aigner Luxury Boutique.

Qatar Duty Free was awarded 'Airport Retailer of the Year' at the 2018 DFNI Global Awards. In April, the leading airport retailer was recognised at the PAX International Readership Awards, when Qatar Airways won ‘Best In-Flight Duty-Free Program’ for the Middle East and Africa and was acknowledged as an industry leader for its outstanding in-flight duty-free service, which is operated by Qatar Duty Free.

HIA, the home of QDF, has already met several significant milestones in 2018, including being ranked fifth ‘Best Airport in the World’, fourth ‘Best Airport for Shopping’ and fifth ‘Best Airport for Dining’ at the Skytrax World Airport Awards 2018.

Theodore Koumelis
Co-Founder & Managing Director - Travel Media Applications | Website

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.