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Traxo and Freebird partner to help companies manage flight disruptions for off-channel air Bookings

Traxo adds integration to Freebird to offer clients proactive re-booking assistance for flight delays and cancellations.

CHICAGO – Dallas-based Traxo, the leader in travel data aggregation and itinerary intelligence, and Freebird, the leader in flight disruption management, announced at the ACTE Global Summit in Chicago a new partnership that helps companies better manage airline flight disruptions for traveling employees. Corporate clients using both the Freebird and Traxo CONNECT services can now proactively offer their employees rebooking options for disrupted flights – even when those flight bookings were made outside company booking tools or their corporate travel agency.

“Companies love using Freebird for their corporate travel because it quickly resolves one of the major stressors of business travel when flights are cancelled or delayed,” said Freebird SVP of Sales Mike Daly. “However, when employees book flights outside of their company’s travel management company (TMC) or online booking tool (OBT), those flight details weren’t visible to Freebird, creating a gap in flight protection. Partnering with Traxo helps us provide flight disruption protection for all flights, even if booked outside the TMC or OBT.”

Freebird enables travelers with disrupted flights to quickly rebook themselves with just three taps on their cell phone. When a flight is disrupted, Freebird will notify the traveler via SMS text message, and include options for rebooking a new flight.  Freebird’s research indicates that approximately 5% of all flights experience some sort of disruption, whether due to missed connections, mechanical problems, weather issues, or other events. Travelers using Freebird save an average of 4.1 hours per rebooking, by avoiding waiting in lines or on hold, and getting to their destination sooner.

“Our integration with Freebird brings our Traxo CONNECT clients an additional level of security for their employees, giving them confidence that flight disruptions will no longer be as disruptive,” noted Traxo Chief Commercial Officer Cara Whitehill. “Because the integration supports ALL flight bookings, regardless of source, it works equally well for large enterprises needing flight disruption protection for off-channel air bookings, as well as for small companies with an unmanaged travel program where employees have the flexibility to book anywhere.”

To identify which flights to track for potential disruptions, Freebird monitors the Global Distribution System (GDS)  used by the company’s managed travel program, giving them access to flight bookings made via the company’s OBT or TMC, but is unable to view the off-channel bookings that employees made directly with airlines or OTAs.  To monitor those off-channel flight bookings, Freebird receives a feed of those flight booking details via the Traxo CONNECT service, the leading solution on the market for helping companies keep track of their off-channel travel activity. 

Freebird joins the portfolio of over a dozen travel solution providers who are part of the Traxo CONNECT Marketplace, offering companies seamless integration of their corporate travel data with their downstream travel management services, including duty of care providers, expense management applications, price assurance service, and now, flight disruption protection.

According to industry estimates, anywhere from 10% to 20% of corporate flights are booked outside of managed travel programs in North America. Some airlines like Southwest and EasyJet simply aren’t available in the traditional GDS-based reservation systems used by corporate booking tools and travel management companies, while some business travelers simply prefer to book or rebook directly with their preferred airlines and loyalty programs. These trends seem likely to continue given evolving mobile consumer behavior; more flexible traveler-centric corporate travel policies; and the NDC (New Distribution Channels) movements in travel.

Tatiana Rokou

Tatiana is the news coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

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