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London is the most popular literary destination in the world

Compton Verney Art Gallery and Park, Stratford-upon-Avon.

The Literary Tourism market is appraised to reach US$ 2.2 billion.

Nowadays, literary tourism is booming, especially in locations with a rich cultural history and a long history. London is the top destination for literary visitors worldwide, followed by New York, Paris, San Francisco, and Rome in Italy in that order. At least one well-known author, artist, or poet has resided in these cities. Their nations are pleased not only because they have featured outstanding literary people, but also because they have benefited economically from their renown and the literary tourism that their works have inspired.

According to Future Market Insights, the Literary Tourism market is estimated to reach US$ 2.2 Billion in 2022. As per the report, sales are forecast to increase at a robust 3 % CAGR, with the market valuation reaching US$ 2.96 Billion by 2032.

2017-2021 Literary Tourism Market Outlook Compared to 2022-2032 Forecast

The purpose of this study is to offer some guidance on the possibilities of literary tourism for economic growth and local development. It starts with a presentation and critical examination of concepts of culture, literature, and tourism. Therefore, there is a connection between these ideas. Analyzing the overlap between literary and film-induced tourism, the literary tourist’s profile is also described. The review of 10 global best practices in the area leads to a final exploration of the possibilities of literary tourism. Analysis is being done on individual literary tours, businesses that offer a variety of literary routes, and literary tours produced by public-private partnerships.

Nowadays, literary tourism is booming, especially in locations with a rich cultural history and a long history. London is the top destination for literary visitors worldwide, followed by New York, Paris, San Francisco, and Rome in Italy in that order. At least one well-known author, artist, or poet has resided in these cities. Their nations are pleased not only because they have featured outstanding literary people, but also because they have benefited economically from their renown and the literary tourism that their works have inspired.

Rapid Growth of Online Social Media Influencing Sales

The importance of online tourism to the travel industry is on the rise. In actuality, web content has surpassed all other traditional media and marketing channels to become the main source of travel-related information. Through internet marketing, social media, travel applications, search features, and booking systems, the travel industry communicates with customers. The tourist industry is increasingly being driven by these varied information sources and sales channels. Collaborative internet platforms are now a significant part of our daily lives. They help us organize ourselves and our endeavors and provide a forum for us to discuss, evaluate, and think deeply about any ideas we may have. With this allegedly limitless virtual realm of reality at our disposal, people frequently depart from their conventional lifestyles.

Country-wise Insights

How is Government Initiatives Boosting the development of Literary Tourism?
“Initiative taken to develop the literary Tourism of Portugal”

The University of the Algarve, the Polytechnic of Coimbra, the University of Coimbra, and Nova University of Lisbon have joined forces to create the project, which is scheduled to take place between 2020 and 2025.

The project will collect data regarding Portuguese literature between the 15th and mid-20th centuries and identify the places associated with key authors and works. Places included are former houses of authors, monuments and statues, schools, coffee shops frequented, places of work, and so on. The data will be stored in a digital data bank and later publicly accessible through a virtual map. The platform was primarily created by academics at the collaborating institutions, and up to this point, little financing has been collected. Residents are encouraged to add their own content as part of the program’s platform contribution. Institutional stakeholders are involved in the effort through a consultation process that entails discussions at the earlier and final stages, including local and regional entities, educational agents, and professionals in the tourism industry.

Which is the most prominent feature of Literary Tourism in the United Kingdoms?
“Stratford-upon-Avon the most popular Literary Tourism attraction in UK”

The hub of literature for the entire world is located in the UK’s capital. More writers used it as the setting for their writings than were either born here or spent a significant portion of their lives doing so. A guided tour of the locations Sherlock Holmes visited, stayed at, or just mentioned throughout his investigations, particularly the fabled mansion in 221B Baker Street, will likely be enjoyed by fans of Sir Arthur Conan Doyle and Sir Charles Dickens, respectively. Geoffrey Chaucer, John Keats, and H.G. Wells are a few other well-known Londoners. Few people have never heard of William Shakespeare in the entire world. The renowned playwright was born in Stratford-upon-Avon, which has since grown to be one of the most popular literary tourist attractions in the world, drawing nearly three million tourists annually. Shakespeare’s birthplace, a museum, a theatre, and numerous other attractions can all be found here; Stratford is the ideal destination for bookworms

Why New Zealand is famous for its diverse Literary Tourism?
“Literary Tourism of New Zealand Expected to Boost the Tourism Market”

The rich Mori and Polynesian ancestry of New Zealand, as well as its pioneering past, are major contributors to its unique literary legacy. Aotearoa, the Mori name for New Zealand, was told through oratory and storytelling before the written word. Ancient myths and legends are still told on many marae (Mori gathering places) today since they serve as the foundation for Mori beliefs. In 1830, the first book was released in New Zealand. By the turn of the 20th century, writers were broadening the scope of their literary exploration to include themes of place, isolation due to geography, and the emergence of national identity. Today, New Zealand is home to a plethora of nonfiction publications, including history, popular science, and narrative nonfiction as well as magnificent artistic and commercial representations of traditional culture and modern art.

In Hobbinton, imaginary locations including The Green Dragon Inn, Bag End, The Party Tree, and more are among the most visited tourist destinations.

Co-Founder & Chief Editor - TravelDailyNews Media Network | Website | + Posts

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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