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New report reveals travel companies falling behind competitors on cage-free eggs

Open Wing Alliance

Report from the Open Wing Alliance calls out Best Western, Millennium and Copthorne Hotels, Capella Hotel Group, and others for lack of cage-free transparency.

NEW YORK, NY – Today, the Open Wing Alliance (OWA), a global coalition of 100 organizations in 72 countries on six continents, releases a new animal welfare report: Fair and
Fowl: Global Travel Edition. The report examines ethical discrepancies within the hospitality sector, exposing companies that, despite pledging to source 100% cage-free eggs in their supply chains in recent years, are refusing to disclose progress on their commitments. The report highlights the importance of corporate transparency and holding companies accountable for the welfare of animals in their supply chains.

Among the hospitality laggards called out in the report are Best Western, Capella Hotel Group, and Millennium and Copthorne Hotels for refusing to provide public updates on their cage-free global pledges. As consumers increasingly prioritize ethical practices, these companies are facing a profit-threatening backlash for perceived deception on animal welfare claims from consumers.

“Pressure from both the public and investors to end cruel practices in animal agriculture has led to the implementation of cage-free egg policies worldwide,” says Hannah Surowinski, Global Corporate Relations Manager, the Open Wing Alliance. “Today’s tourists are seeking out more ethical travel experiences, and part of that includes expecting a higher standard of animal welfare this report calls out hospitality companies still refusing to report on their global and regional progress, calling into question their integrity and risking increased scrutiny and a loss of consumer trust due to a lack of accountability.”

As consumers demand ethical practices and corporate accountability, over 2,500 of the world’s largest corporations have committed to eradicating cages from their supply chains – nearly 1200 of
those have already completed their cage-free transitions, including JetBlue and Motel One.

“JetBlue has been proud to source 100% cage-free liquid and shell eggs since 2017, which is a result of working with business partners in our international network that share our value of high-quality ingredients and ethical business practices,” said Jayne O’Brien, JetBlue Head of Marketing and Loyalty.

“Motel One is excited to partner with The Humane League on improving animal welfare. Across the group, we are proud to source 100 percent cage-free eggs, free-range at a minimum, for all of our products. In Germany, Austria, France and the Netherlands our eggs are 100% organic. We believe this is a crucial step towards a sustainable and ethical supply chain,” said Ann-Katrin Moitje, Purchasing Manager at Motel One.

  • Cage-free leaders reporting on progress (among others):
    JetBlue (already 100% cage-free)
    Dorchester Collection (already 100% cage-free)
    Motel One GmbH (already 100% cage-free)
    Starhotels (already 100% cage-free)
    Marriott International
    ○ Carnival Cruise Lines
    ○ Club Med
    ○ Four Seasons
    ○ Hyatt
    ○ Kempinski
    ○ Langham Hospitality
    ○ Travel + Leisure Co. (formerly Wyndham Destinations)
  • Cage-free laggards refusing to report on their progress (among others):
    ○ Best Western
    ○ Millennium Hotels and Copthorne Hotels
    ○ Capella Hotel Group
Co-Founder & Chief Editor - TravelDailyNews Media Network | Website | + Posts

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.