In the last 12 months, GO7 has on-boarded 63 new airline customers, reaching a total number of 193 customers. GO7 has facilitated the travel of almost 8 million passengers across their portfolio of product solutions.
As one of the industry’s fastest-growing airline platforms for flexible, modular products, GO7 celebrates its first year following the merger of WorldTicket, AeroCRS and ABB, reporting 12 months of unprecedented growth. Launched after the merger of AeroCRS, WorldTicket and AirBlackBox under the new banner of GO7, 63 new clients have been onboarded in the last year alone, taking its customer base to just shy of 200 airlines. With airlines enjoying access to 27 newly updated features across seven products spanning retailing, OMS and distribution, GO7’s extensive suite of products has facilitated nearly 8 million passengers flown in the past 12 months.
After being launched in February 2023 with the merging of three airline technology companies, GO7’s rise to success underscores a consensus within the aviation industry that it is time to move beyond the restrictions imposed by a legacy of complicated technology and fragmented systems. Since its conception, as other industries have digitized and become seamless, aviation systems have been slow to match this. Driven by an ambition to rectify this, GO7 has made its mission to put power back into the hands of airlines through a range of products that are system-agnostic, modular and flexibly designed as a “one-stop” or bespoke solution. This includes everything from W2 – a global ticketing platform – to GO7 PSS. This out-of-the-box solution gives airlines the tools to manage their inventory, operations, disruption, customers, agencies, frequent passengers and more.
In an increasingly customer-centric landscape, decisions surrounding tech and customers cannot be made in isolation. According to McKinsey, reports indicate that the travel industry is on the verge of a significant transformation, driven by the changing preferences of modern passengers who are increasingly willing to pay for ancillary services. This shift is evident in the remarkable growth of global ancillary revenues, which surged from $42.6 billion in 2013 to over $102 billion in 2022 in less than a decade, according to IdeaWorks and CarTrawler. GO7 is, therefore, tapping into the united belief in creating sophisticated tech that can deliver more for customers.
GO7 CEO, Meir Hadassi Turner, explains how evolving the scope of technology integrated into the aviation sector is essential for airlines to curate an elevated passenger experience:
“Many airlines have made great strides in digitizing their passenger experience and taking steps towards a seamless passenger experience. We’re close to marking our 200th airline across our platforms and helped hundreds of airlines unlock more agility. But to achieve the steps airlines want, airlines must take a holistic approach to customer engagement to offer better experiences for future passengers”.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
